Navigate your business journey confidently with professional backup
Starfish Accounting is a boutique accounting firm dedicated to providing personalized accounting services to limited company owners, particularly women in business. Our mission is to empower entrepreneurs to take control of their finances, make informed decisions, and achieve sustainable growth.
Our Story
We believe that running a business shouldn't be overwhelming. That's why we're here to provide backup for the important decisions, big or small. Our team of experienced accountants, led by Georgi Rollings and Emma Lawrence, are passionate about helping ambitious business owners like you navigate the complexities of accounting and taxation. We take pride in our open, sociable, and honest approach, ensuring that our clients feel supported and valued.
Our Services
We offer a range of services designed to help you achieve financial freedom and grow your business sustainably. Our services include:
- Xero Healthcheck: A comprehensive review of your Xero setup to ensure accuracy and efficiency.
- Business Development: Strategies to increase sales, improve profitability, and enhance your financial performance.
- Financial Reporting: Regular bookkeeping, VAT returns, and tax obligations to keep you on top of your finances.
- Payroll and HR Support: Expert guidance on payroll, employee expenses, and benefits, as well as HR queries.
Our Values
We believe in fostering a culture of appreciation, ownership, understanding, and openness. We're committed to delivering exceptional services, taking care of our clients, and supporting each other as a team.
Meet Our Team
Our team of experienced accountants, client managers, and administrators are dedicated to providing personalized support to our clients. Meet our team leaders: Georgi Rollings, Emma Lawrence, Juliet Wylie, Christopher McMahon, and Andrea Thomas.
Excellent Service and Support
Starfish Accounting has received consistently high praise from its clients, who appreciate the company's helpful and supportive approach. Ease of Use and Understanding is a key theme, with multiple reviewers mentioning how Starfish has made it easier for them to track and manage their finances.
Professionalism and Expertise
Reviewers have been impressed by Starfish's professionalism and expertise, citing their ability to understand the nature of their business and provide tailored support. Depth of Understanding is a particular strength, with one reviewer noting that Starfish has helped them extend their business aims and goals.
Personal Touch and Partnership
Starfish has been praised for its Personal Touch, with reviewers appreciating the company's accessible and approachable manner. Partnership is another key theme, with multiple reviewers describing Starfish as a true partner that helps them understand their financial components and tax liabilities.

Be the first to review Starfish Accounting.
Write a Review