Channel Assist

Our Story

At Channel Assist, we believe that building strong human connections is the key to successful retail marketing. As a leading independent field sales and marketing agency, we seamlessly blend digital technologies with proven retail sales and field marketing services to help our clients achieve their brand goals. Our comprehensive services are designed to engage customers, drive sales, and increase brand awareness across multiple touchpoints.

Our Services

We offer a wide range of services that cater to the unique needs of our clients. From field sales and brand promoters to display manufacture and installation, we have the expertise and resources to help your brand shine. Our services include:

Field Sales

Our highly skilled and trained sales teams will merchandise your product range, generate sales and marketing plans for their territory, and effectively engage with retailers in-store, virtually, or through the creation of compelling digital content. They will deliver measurable results and actionable insights that promote increased sales performance for your brand.

Brand Promoters

Our carefully selected and trained promoter teams will merchandise your product range, generate customer sales through direct in-store engagement, and train retail store colleagues to promote sustained mindshare. They will deliver measurable results and actionable insights that promote increased sales performance for your brand.

Travel Retail

With authorized access to all UK airports, we manage your airside display installation projects, providing end-to-end ownership that navigates the complexities of airport access, logistics, and clearing processes. Our airside promoters are skilled ambassadors of your brand in high-footfall airport environments, trained to effectively engage and deliver key messages to customers with a short dwell time in-store.

Learning Platforms & Rewards

We understand the importance of engagement in the success of your brand performance in retail. For that reason, we create and deliver learning solutions that effectively tell your story while recognizing that retail store staff often have limited learning time. With a focus on microlearning and micro-engagement initiatives, we make learning about your brand convenient, engaging, and fun.

Merchandising Compliance

We can support merchandising compliance of your displays, marketing POS, and products in every UK retail store. Our skilled merchandisers understand how to achieve visual merchandising compliance, ensuring your displays are where you expect them to be, your products are visible, available, and priced accurately, and your brand presence is optimized to generate sales.

Display Manufacture & Installation

Effectively communicate your brand message with displays that are well-designed, of the highest quality, and optimized for their intended environment. By combining intelligent technologies with great design, the in-store experience becomes as informative as your online listings, with the added advantage of physical product interaction and fixture-enabled human interaction.

Sales & Experiential Events

Deliver memorable experiences to your target audience with our turnkey event management service that executes your event from end to end. By designing meaningful experiential events that understand the opportunity, the messages you want to communicate, and to whom, we help you elevate your brand and understand the specific measurable impact of your investment.

Virtual Sales & Promotion

Our virtual sales assistants enable you to achieve a consistent brand experience across all shopping touchpoints and increase both customer satisfaction and sales. Access to trained virtual assistants via retail displays or embedded into your website means you can provide live demonstrations, product information, and support wherever your customers choose to shop.