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Business Details
15 Years
experience
Trusted Accounting Services in Redditch
Established in 2011, A C Counts & Services has built a reputation as a trusted accounting partner for businesses across Worcestershire. With over 40 years of combined experience, our team specialises in delivering tailored financial solutions that prioritise clarity, compliance, and strategic growth. We serve sole traders, partnerships, and limited companies, offering expertise in tax planning, VAT management, payroll administration, and business start-up support. Our commitment to transparent pricing and proactive guidance ensures clients receive value-driven services without hidden costs. As a Certified Xero Gold Partner, we integrate cloud-based technology to streamline accounting processes, empowering businesses to focus on operational success. Our approach combines technical proficiency with a personal touch, ensuring clients feel supported and informed at every stage.

From initial consultations to ongoing financial management, we prioritise long-term relationships built on trust and accountability. Our dedication to local businesses is reflected in our flexible payment plans and accessible communication channels, including direct phone support and face-to-face meetings. By staying ahead of regulatory changes and industry trends, we position ourselves as a reliable authority in accounting services. Our testimonials highlight our ability to simplify complex financial matters, reduce administrative burdens, and contribute to clients' business growth. This combination of experience, technology, and client-centric values defines our position as a leading accounting firm in Redditch.
Services
VAT Services Payroll Management Tax Planning Bookkeeping Management Accountancy Business Start-Up Support Auto Enrolment Services
Details
  • Year established: 2011
Highlights and features
  • We offer over 40 years of combined experience in accounting services
  • Our Certified Xero Gold Partner status ensures cutting-edge financial technology integration
  • Transparent pricing with fixed fees and flexible payment plans
  • Proactive support for VAT compliance and tax optimisation strategies
  • Personalised business start-up guidance with payroll and auto-enrolment expertise
Associations and certifications
  • Xero Gold Partner
What people say
Highly recommended Peace of mind Stress-free experience Fantastic service Personal consultation
Services
VAT Services
We provide comprehensive VAT management solutions, including registration assessments, return preparation, and scheme optimisation. Our expertise ensures businesses maintain compliance while minimising liabilities through strategic planning. By staying updated with legislative changes, we help clients navigate complex VAT regulations with confidence.
Payroll Management
Our payroll solutions cover salary processing, tax deductions, and statutory reporting requirements. We ensure accurate and timely payments while maintaining compliance with PAYE, CIS, and employment regulations. Additional support includes contract drafting and flexible reporting options tailored to business needs.
Business Start-Up Support
We specialise in guiding new businesses through entity selection, financial planning, and tax compliance setup. Our services include budget creation, bookkeeping systems implementation, and ongoing advisory support to establish strong financial foundations for sustainable growth.
Management Accountancy
We deliver detailed financial insights through balance sheets, cash flow statements, and income reports. Our analysis supports informed decision-making, offering regular updates and actionable recommendations to improve business performance and profitability.
Auto Enrolment Services
We simplify workplace pension compliance by managing employee eligibility assessments, scheme selection, and ongoing administration. Our support ensures businesses meet legal requirements while providing employees with appropriate retirement benefits.
People
Andy Clewlow
Director
With extensive experience in tax accountancy and business consultancy, Andy founded A C Counts & Services in 2011 to provide accessible, affordable accounting solutions. He specialises in helping local businesses navigate financial challenges while maintaining a friendly, approachable service.
Kim Clewlow
Director
As co-founder, Kim oversees business operations and client service standards. Her focus on delivering exceptional support has established the firm's reputation for reliability. Kim combines technical expertise with a commitment to making accounting services accessible for all business owners.
Russell
Management Accountant
Bringing private sector experience, Russell specialises in management accounts, cash flow forecasting, and performance analysis. His background in manufacturing provides practical insights into improving business efficiencies through strategic financial management.
Sue
Accounts Assistant
With over a decade of accounting experience, Sue provides administrative support and client assistance. Currently pursuing AAT qualifications, she combines practical knowledge with a customer-focused approach to ensure smooth financial operations for clients.
Donna
Payroll / Admin
Specialising in payroll administration, Donna manages day-to-day office operations while supporting clients with payroll requirements. Her organisational skills ensure efficient processing and compliance with statutory reporting obligations.
Questions
What accounting services do you offer for new businesses?
We provide comprehensive start-up support including entity selection, financial planning, bookkeeping setup, and tax compliance guidance to establish strong financial foundations.
How do you help businesses with VAT compliance?
We handle VAT registration assessments, quarterly/annual returns, scheme selection, and legislative updates to ensure compliance while optimising tax positions.
What payroll services do you provide?
Our services include salary processing, tax deductions, statutory reporting, contract drafting, and flexible reporting options to meet PAYE and CIS requirements.
Are you certified to use accounting software?
Yes, we are Certified Xero Gold Partners, enabling us to provide expert cloud-based accounting solutions tailored to business needs.
How do you support workplace pension requirements?
We manage auto-enrolment compliance, scheme selection, employee eligibility assessments, and ongoing pension administration for businesses with three or more employees.
What makes your accounting services different?
We combine over 40 years of experience with transparent pricing, proactive support, and Certified Xero integration to deliver personalised solutions focused on client success.