Call Now
Website
Call
Business Details
Expert Mortgage Advice in London
London Mortgage Advice is a fee-free mortgage brokerage authorized and regulated by the Financial Conduct Authority (FCA). With over 20 years of experience, we specialize in providing tailored mortgage solutions for first-time buyers, remortgagers, buy-to-let investors, and clients with credit challenges. Our team, led by David Sellar, offers impartial advice across the entire mortgage market, ensuring clients receive competitive deals aligned with their financial goals.

We prioritize transparency, avoiding hidden fees, and maintain a client-centric approach through personalized service. Our expertise spans residential and commercial mortgages, with a focus on securing optimal outcomes while adhering to FCA standards of fairness and professionalism.
Services
Mortgages Remortgages First Time Buyer Buy to Let Credit Problems
Highlights and features
  • We offer free, impartial mortgage advice with no hidden fees.
  • Our team has over 20 years of experience in the mortgage industry.
  • We access a wide range of mortgage products from the entire market.
  • Personalized service tailored to individual client needs and circumstances.
  • Regulated by the Financial Conduct Authority for residential mortgage business.
Associations and certifications
  • Financial Conduct Authority
What people say
Professional and speedy service Expertise and knowledge Hassle-free process Trusted advisor Quick response times
Services
Mortgages
We provide comprehensive mortgage advice tailored to individual financial circumstances. Our services cover fixed-rate, tracker, and flexible mortgages, ensuring clients find competitive deals aligned with their needs. With access to the entire market, we simplify the process of securing a mortgage while adhering to FCA regulations for residential properties.
Remortgages
Our remortgaging service helps clients reduce monthly payments, release equity, or secure better terms. We analyze existing mortgages for early repayment charges and compare market rates to identify cost-effective alternatives, ensuring transparency and compliance with FCA standards.
First Time Buyer
We specialize in guiding first-time buyers through the mortgage process, offering advice on government schemes, deposit requirements, and lender criteria. Our service simplifies accessing competitive rates and navigating legal procedures for purchasing a first property.
Buy to Let
Our buy-to-let expertise includes sourcing mortgages for rental properties, assessing rental income viability, and advising on deposit requirements. We cater to both novice and experienced landlords, ensuring compliance with lender-specific criteria for investment properties.
Credit Problems
We assist clients with credit challenges by identifying lenders offering flexible mortgage terms. Our services include credit score assessments, guarantor mortgage options, and tailored advice to improve eligibility for mortgages despite past financial difficulties.
People
David Sellar
Mortgage Broker
David Sellar has over 25 years of experience in the mortgage industry, specializing in free, impartial advice for residential and commercial clients. He leads London Mortgage Advice Ltd, offering tailored solutions for first-time buyers, remortgagers, and investors.
Questions
What mortgage services do you offer?
We provide free advice on residential and commercial mortgages, including first-time buyer schemes, remortgaging, buy-to-let investments, and solutions for clients with credit challenges.
Are your services truly free?
Yes, we charge no fees. Our income comes from lender commissions when we successfully arrange a mortgage for you.
How do you find the best mortgage deals?
We compare products from the entire market, including high-street lenders and specialist providers, to identify competitive rates tailored to your financial situation.
Do you operate outside London?
Yes, while based in London, we offer mortgage advice and services nationwide across the UK.
What are your working hours?
We are available Monday to Sunday from 8:00 AM to 8:00 PM to accommodate client schedules.
Can you help with bad credit mortgages?
Yes, we specialize in assisting clients with adverse credit histories by identifying lenders offering flexible mortgage terms.