Business Details
19 Years
experience
Strategic Web Design & Digital Marketing Solutions
Established in 2007, Yellow Circle has evolved from a web design company into a full-service digital agency. Our foundation is built on strategic communication, working closely with clients to understand their unique business needs, customer profiles, and growth objectives. We prioritise transparency and clarity, ensuring clients receive regular, comprehensible updates throughout every project. Our multidisciplinary team combines expertise in digital marketing, UX/UI design, and development to create data-driven strategies that deliver measurable results. From initial research and content strategy to design, development, and ongoing optimisation, we focus on creating websites that align with brand identity and drive sustainable growth.With over two decades of collective experience, our leadership team ensures every project exceeds expectations through a client-centric approach. We specialise in crafting websites that serve as strategic tools for business growth, integrating technical SEO, fast-loading performance, and user-centric design. Our commitment extends beyond launch, offering maintenance and support to keep websites secure, updated, and aligned with evolving business needs. By combining creative innovation with technical excellence, we empower clients to achieve long-term digital success.
Services
Web Design
Digital Marketing
SEO Services
PPC Campaigns
Website Maintenance
E-commerce Development
UX/UI Design
Content Strategy
Technical SEO
Software Development
Details
- Year established: 2007
Highlights and features
- We implement a strategic approach combining web design with digital marketing insights.
- Our team has over 20 years of combined experience in digital strategy and development.
- We conduct user research and client interviews to shape audience-focused website messaging.
- We provide ongoing support with maintenance packages tailored to business requirements.
- Our agile development ensures scalable, adaptable websites that grow with your business.
What people say
Highly recommended
Outstanding service
First class communication
Exceeded expectations
Seamless process
Services
Web Design
We craft custom websites combining strategic digital marketing insights with user-centric design. Our process begins with in-depth research to align websites with business goals and customer needs. Through UX research, wireframing, and audience analysis, we create intuitive interfaces that drive conversions while ensuring technical excellence in SEO and performance optimisation.
Digital Marketing
Our data-driven marketing strategies integrate technical SEO, content creation, and PPC campaigns. We conduct competitor analysis, keyword research, and market positioning to develop tailored approaches. From content strategy to performance monitoring, we focus on measurable outcomes that enhance online visibility and generate qualified leads through both organic and paid channels.
Website Maintenance
We offer structured maintenance packages ensuring website security, speed, and functionality. Services include regular updates, bug fixes, and performance optimisation to maintain technical integrity. Our tiered plans provide scalable support for businesses of all sizes, with guaranteed response times and proactive security measures to protect against evolving digital threats.
E-commerce Development
We build scalable e-commerce platforms using Shopify, WooCommerce, and custom solutions. Our approach focuses on seamless user journeys, secure payment integration, and conversion-optimised design. By analysing customer behaviour and market trends, we create shopping experiences that increase sales while ensuring technical reliability and mobile responsiveness.
Technical SEO
Our technical SEO services improve search engine visibility through site architecture optimisation, speed enhancements, and content strategy. We conduct comprehensive audits to identify and fix issues affecting rankings, implement structured data markup, and ensure mobile-friendly performance. Continuous monitoring and strategy adjustments maintain long-term search dominance.
People
Ian Hazeldine
Managing Director
With over 20 years in digital strategy, Ian leads Yellow Circle's vision. He focuses on client success through strategic partnerships and data-driven solutions, ensuring projects exceed expectations while maintaining the company's growth trajectory.
Callum Williams
Creative Director
As Creative Director, Callum specialises in UI design and visual storytelling. He transforms strategic concepts into engaging user interfaces, balancing aesthetic appeal with functional effectiveness to create websites that resonate with target audiences.
Ben Clay
Digital Marketing and SEO Expert
Ben leads SEO and digital marketing initiatives, combining technical expertise with creative campaign development. He specialises in improving search rankings through data analysis, content optimisation, and targeted advertising strategies that drive measurable business growth.
Nathan Beardmore
Back-End Developer
Nathan ensures robust technical foundations for all projects. His expertise in server-side development and database management delivers scalable, secure web applications that support complex business requirements while maintaining seamless user experiences.
Hannah Cooper
Content Planner and SEO Executive
Hannah develops content strategies that align with business objectives while enhancing SEO performance. She creates engaging, optimised content that attracts and retains visitors, ensuring websites deliver both user value and search engine visibility.
Questions
What makes Yellow Circle different from other agencies?
We combine web design with digital marketing strategy from project inception, ensuring websites serve as growth tools rather than static assets. Our client-focused approach includes user research and ongoing optimisation.
Do you work with businesses outside Stoke-on-Trent?
While based in Stoke-on-Trent, we serve clients nationwide across the UK through remote collaboration tools and our proven project delivery methodology.
What maintenance packages do you offer?
We provide three tiers: Starter (£120/month), Professional (£230/month), and Enterprise (£330/month), each including technical support, security updates, and guaranteed response times.
How do you ensure website security?
Regular software updates, vulnerability monitoring, and secure coding practices form our security approach. Maintenance packages include proactive measures to protect against emerging threats.
Can you help with e-commerce platforms?
We specialise in Shopify, WooCommerce, and custom e-commerce solutions, creating seamless shopping experiences with secure payment integration and conversion-focused design.
What is Generative Engine Optimisation (GEO)?
GEO is our innovative service optimising websites for AI search engines, ensuring visibility in emerging search technologies through content strategy and structured data implementation.
