Colbert Macalister

Colbert Macalister is a leading boutique PR consultancy that has been operating successfully since the 1990s. The company was established by industry experts Diana Colbert and Ailsa Macalister, and has built its success on strong working relationships with clients. We take an ambitious, mature, and realistic approach, delivering high-profile PR campaigns for celebrities and people in the public eye, resulting in campaigns that always meet their promises and objectives.

Our areas of expertise include publishing, celebrity, beauty, and lifestyle, and we have worked with an impressive and diverse list of clients. From Katie Price, Rylan Clark-Neal, and Sam Faiers to Adam Henson, David Attenborough, and Lady Colin Campbell, our client list is a testament to our expertise and the quality of our work. We have a particular strength in the cookery sector, having launched Lorraine Pascale's publishing and TV output and worked with Penguin on Jamie Oliver's YouTube Books. We are also proud to represent the fabulous toiletries brand, BAYLIS & HARDING, handling all their product launches and brand PR.

Our Services

At Colbert Macalister, we offer a range of services tailored to meet the individual needs of our clients. Our fees are flexible, and we can accommodate full-service retainers, one-off projects, or simply provide an extra pair of hands when needed. We can step in at the last minute and offer daily rates.

Our services include media relations, event management, product launches, crisis management, and social media management. We work closely with our clients to develop a PR strategy that meets their objectives and delivers results. We are experienced in managing high-profile campaigns and have a proven track record in delivering results.

Media Relations

We have extensive experience in media relations and have built strong relationships with journalists and influencers. We know how to craft a compelling story and pitch it to the right people to ensure maximum coverage. Our expertise spans a wide range of media, from national newspapers and magazines to broadcast and online media.

Event Management

We have experience in managing a wide range of events, from product launches and press days to book signings and awards ceremonies. We can handle all aspects of event management, from planning and logistics to invitations and on-the-day management.

Product Launches

We have a proven track record in managing successful product launches. We work closely with our clients to develop a launch strategy that meets their objectives and delivers results. We can manage all aspects of the launch, from product seeding and press previews to media relations and social media management.

Crisis Management

When a crisis hits, we know how to manage it effectively. We have experience in managing high-profile crises and can provide guidance and support to ensure that our clients come through it with their reputation intact.

Social Media Management

We have expertise in managing social media campaigns that deliver results. We know how to engage with audiences and build a following. We can manage all aspects of social media, from content creation and scheduling to community management and analytics.

Our Approach

At Colbert Macalister, we take a personal and tailored approach to every client. We take the time to understand their objectives and develop a PR strategy that meets their needs. We are transparent in our communication and always deliver on our promises. We are proud of our reputation for delivering high-quality work and building strong relationships with our clients.