At Mitchell Group, we pride ourselves on being a family-owned and operated business with a rich history of providing exceptional customer service and innovative solutions in the automotive industry. Over the past 30 years, we have established ourselves as a trusted and reputable brand, with a strong presence across Wirral, the North West, and the UK.
Our Journey
Our story begins in 1990 when our company was founded with a turnover of just 10,000. Our co-founders, Mark Mitchell and Neil Crowden, had a clear vision to provide a unique customer experience that combined expert knowledge with exceptional personal service. We have since grown and expanded our operations to become one of the largest and most respected automotive retailers in the region.
Our Services
At Mitchell Group, we are committed to providing our customers with a wide range of services that cater to their every need. Our state-of-the-art facilities and expertly trained teams are dedicated to ensuring that every customer interaction is nothing short of exceptional.
Our services include:
- New Cars: We offer a diverse range of new cars from some of the world's most renowned manufacturers, including Mazda, koda, and Lexus.
- Used Cars: Our extensive range of pre-owned vehicles is carefully selected to ensure that every car meets the highest standards of quality and reliability.
- Aftersales: Our expertly trained technicians and state-of-the-art facilities ensure that every vehicle receives the best possible care and maintenance.
- Servicing: Whether you're due for a routine service or a more complex repair, our expert technicians are dedicated to getting you back on the road quickly and safely.
- Parts & Accessories: We offer a wide range of genuine and aftermarket parts and accessories, ensuring that your vehicle remains in top condition.
Our Values
At Mitchell Group, we believe that it is our people who make the difference. Our dedicated teams of over 100 colleagues are committed to providing an exceptional customer experience, and we are proud to say that our values are reflected in everything we do.
Our core values include:
- Excellence: We strive for excellence in everything we do, from the quality of our vehicles to the service we provide.
- Integrity: We are committed to transparency and honesty in all our dealings with our customers and partners.
- Innovation: We are constantly seeking new and innovative ways to improve our services and stay ahead of the curve.
- Customer Focus: We put our customers at the heart of everything we do, ensuring that every interaction is tailored to their individual needs.
Conclusion
At Mitchell Group, we are proud of our rich history and our commitment to excellence. We are dedicated to providing our customers with the best possible experience, and we look forward to serving you.
Overview of Customer Experience
The overall customer experience at Mitchell Group is exceptional, with numerous reviewers praising the dealership's facilities, staff, and service.
Facilities and Amenities
The waiting area is described as relaxing and quiet, with refreshments available, including bacon butties. The dealership also offers a car wash and vacuuming service for customers.
Staff and Service
The staff are consistently praised for their friendliness, professionalism, and helpfulness. Specific staff members, such as Ben Walker, Debbie Lamb, Harry, and Brian Blanchard, are singled out for their excellent service.
Purchasing and Sales Experience
Reviewers have reported a positive experience when purchasing a car from Mitchell Group, with staff providing informative and personable service.
After-Sales Service
The dealership's after-sales service is also highly praised, with reviewers mentioning the exceptional service they received during their free check-over and the prompt resolution of any issues.
Overall Satisfaction
Customers are extremely satisfied with their experience at Mitchell Group, with many stating that they would recommend the dealership to friends and family.
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