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Business Details
30 Years
experience
Creative Branding & Graphic Design Experts
Founded in 1996 by Sue Wells and Bec Malone, Plum Partnership is a creative agency specialising in brand communications and graphic design. Our approach prioritises direct collaboration with clients, combining creative and technical expertise to deliver fresh, distinctive solutions. With over 25 years of experience, we serve diverse clients ranging from international brands to not-for-profit organisations. Our services encompass brand identity development, naming strategies, print and digital campaigns, packaging design, and exhibition materials.

We maintain a commitment to innovation, ensuring brands communicate effectively across platforms while achieving tangible results. Our long-standing industry relationships reflect our dedication to understanding client challenges and delivering tailored creative outcomes.
Services
Brand Identity Design Naming & Branding Campaign Development Print Collateral Packaging Design Exhibition Materials Publishing Services Online Branding Graphic Design Consultancy Creative Workshops
Details
  • Year established: 1996
Highlights and features
  • We offer 25+ years of expertise in brand communications
  • Our team combines creative and technical skills for innovative solutions
  • We work directly with clients for personalised service
  • Committed to delivering fresh, distinctive branding strategies
  • Proven track record with diverse clients from startups to global brands
Services
Brand Identity Design
We create cohesive brand identities that reflect organisational values and resonate with target audiences. Our process includes strategic research, visual concept development, and implementation across all touchpoints. Clients benefit from enhanced market recognition and consistent brand messaging that drives engagement and long-term loyalty.
Graphic Design
Our graphic design services cover print and digital media, ensuring visually compelling communications. From campaign materials to publication design, we combine aesthetic creativity with technical precision. Clients receive tailored visual solutions that effectively convey messages while maintaining brand integrity across multiple platforms.
Brand Guidelines
We develop comprehensive brand guidelines that establish clear rules for visual identity application. These documents ensure consistency across marketing materials, digital assets, and environmental design. Clients gain practical tools to maintain brand coherence while enabling seamless implementation by internal teams or external partners.
Packaging Design
Our packaging solutions combine functional requirements with brand storytelling opportunities. We create designs that protect products while enhancing shelf appeal and consumer experience. Clients receive market-aware concepts that balance regulatory compliance with innovative visual communication to drive product success.
Exhibition Materials
We design impactful exhibition materials that create immersive brand experiences at trade shows and events. Our approach integrates spatial awareness with graphic elements to maximise visitor engagement. Clients benefit from cohesive visual narratives that effectively communicate key messages in competitive environments.
People
Sue Wells
Founder
Co-founder with 25+ years in creative direction, Sue brings strategic vision to brand development. Her expertise lies in translating business objectives into compelling visual identities through collaborative client partnerships and innovative design solutions.
Bec Malone
Founder
Co-founder Bec Malone specialises in bridging creative concepts with technical execution. With extensive experience in print and digital media, she ensures practical implementation of brand strategies while maintaining artistic integrity across all client deliverables.
Questions
What graphic design services do you offer?
We provide comprehensive graphic design services including brand identity development, print and digital campaign materials, packaging design, exhibition graphics, and brand guidelines tailored to client-specific requirements.
How do you ensure brand consistency across platforms?
We create detailed brand guidelines covering typography, colour palettes, imagery styles, and application rules. These documents ensure consistent implementation across print, digital, and environmental contexts while maintaining brand integrity.
Do you work with international clients?
Yes, we collaborate with organisations globally, delivering creative solutions that transcend cultural boundaries while maintaining local market relevance through strategic research and tailored approaches.
What industries do you specialise in?
We work across diverse sectors including retail, publishing, not-for-profit, corporate communications, and consumer goods, adapting our expertise to meet specific industry challenges and opportunities.
How do you approach new client collaborations?
We begin with in-depth consultations to understand business objectives, target audiences, and market positioning. This informs our creative process, ensuring solutions align with strategic goals while delivering visual impact.