Milner Strategic Marketing

Who we are

Milner Strategic Marketing Ltd is a business consultancy focused on applying marketing-based methodologies to help technology companies grow in value. We work with investors, leadership teams, and companies of all sizes to achieve significant business outcomes.

What we do

We offer a comprehensive range of services across three key areas:

1. Market Insights

• Provide accurate and actionable market data and analysis to support strategic decision making.
• Conduct market size and opportunity assessments, including forecasting unit and value growth.
• Develop go-to-market strategies and assess market penetration potential.
• Deliver in-depth competitor analysis and identify industry trends.

2. Strategy Formulation

• Help clients define their strategic objectives and operational roadmap.
• Develop clear tactical action plans to execute their vision.
• Outline key performance indicators (KPIs) and track progress.
• Support with mergers & acquisitions (M&A) processes, including information memoranda and data room preparation.

3. Marketing and PR Programmes

• Enhance your brand visibility and customer engagement.
• Develop targeted marketing campaigns and promotional materials.
• Implement effective public relations strategies to generate positive media coverage.

Who we work with

Our clients range from small, venture-backed startups to large, publicly traded international companies. We primarily serve three technology sectors:

• High-tech (ICT)
• Clean-tech (Renewables, Smart Grid and Energy Retail)
• Bio-tech (Bio-Medical and Healthcare)

Our approach

We use a proven methodology called "Business Valuation Performance Management" to deliver tangible results. This systematic approach involves:

• Market analysis: Deeply understanding your target market and competitive landscape.
• Strategy formulation: Developing a clear and actionable roadmap for success.
• Marketing and PR programmes: Implementing strategic initiatives to increase brand awareness and customer engagement.

Our team

Led by experienced professionals with deep industry expertise, our team is dedicated to helping clients achieve sustainable business growth. We value collaboration, creativity, and data-driven analysis to deliver tailored solutions that meet unique business needs.