Business Details
19 Years
experience
Official Triumph Motorcycle Dealers in Wokingham
Established in 2007, Bulldog Triumph has grown to become one of the UK's leading Triumph motorcycle dealers, selling over 400 bikes annually. As a family-owned business with over 50 years of motor trade experience at our Winnersh premises, we combine traditional customer care with modern technology to deliver exceptional service. Our team of Triumph-trained technicians utilises the latest diagnostic equipment to ensure your motorcycle receives expert maintenance. We offer an extensive range of new and used Triumph models, complemented by a comprehensive demo fleet for test rides.Our facility includes a dedicated MOT station and workshop, while our showroom features over 80 bikes and a well-stocked accessories display. We prioritise customer satisfaction through personal service, evidenced by our strong client retention rates. Our commitment extends beyond sales through regular community events, custom build projects, and a riders' association that organises monthly ride-outs. This holistic approach to motorcycle ownership has solidified our reputation as a trusted partner for Triumph enthusiasts across Berkshire and North Hampshire.
Services
New Motorcycles
Used Motorcycles
Servicing
MOT Testing
Custom Builds
Motorcycle Clothing
Demo Rides
Finance Options
Workshop Repairs
Rider Events
Details
- Year established: 2007
Highlights and features
- Family-owned business with 50+ years motor trade heritage
- Official Triumph dealership with factory-trained technicians
- Comprehensive 400+ annual motorcycle sales experience
- Dedicated MOT station with latest diagnostic equipment
- Custom build projects combining creativity and warranty protection
Associations and certifications
- Financial Conduct Authority
Services
New Motorcycles
We offer the complete range of new Triumph motorcycles including sports, adventure, and classic models. Our sales team provides expert guidance to help customers select the perfect bike for their riding style and requirements. With regular factory updates and special editions, we ensure access to the latest Triumph innovations.
Servicing
Our Triumph-certified technicians use genuine parts and specialist tools for all servicing requirements. From routine maintenance to complex repairs, we maintain your motorcycle's performance and warranty compliance. Our workshop accommodates all Triumph models with computerised diagnostics and MOT testing facilities.
Custom Builds
We create bespoke motorcycles using Triumph-approved components to maintain warranty validity. Our custom projects range from paintwork upgrades to comprehensive re-engineering. Collaborating with local specialists, we deliver unique motorcycles while preserving the original engineering integrity and safety standards.
Motorcycle Clothing
Our showroom features Triumph's complete range of riding gear and casual wear. From protective jackets to lifestyle apparel, we stock authentic Triumph merchandise. The clothing department combines style with safety, offering helmets, gloves, and technical riding suits alongside branded casual wear.
Demo Rides
We provide comprehensive test ride opportunities with our extensive demo fleet. Customers can experience different Triumph models in real riding conditions. Our team arranges demo sessions to help potential buyers evaluate performance characteristics and find their ideal motorcycle match.
Questions
Do you offer finance options for motorcycle purchases?
Yes, we provide FCA-regulated finance options through selected lenders, including flexible payment plans for new and used Triumph motorcycles.
Can I test ride different Triumph models?
Yes, we maintain an extensive demo fleet allowing customers to experience various Triumph models through arranged test ride sessions.
Do you service motorcycles other than Triumph?
While our specialists are Triumph-trained, our workshop can handle general servicing for most motorcycle brands using modern diagnostic equipment.
Are custom builds covered by warranty?
We use Triumph-approved components for custom modifications to maintain warranty validity where possible, with clear documentation of all work performed.
Do you have motorcycle clothing available?
Yes, our showroom features Triumph's complete range of riding gear and lifestyle apparel, including helmets, jackets, and branded merchandise.
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