Business Details
Trusted Accountants for Small & Care Businesses in Shropshire
Fresh Clarity is a dedicated accountancy firm serving small businesses and care sector organisations across Shropshire. Our approach combines technical expertise with a deep understanding of the challenges faced by business owners, allowing us to provide tailored financial solutions that simplify operations and drive growth. With a team of experienced professionals, we specialise in delivering comprehensive accounting services including bookkeeping, payroll management, and strategic financial planning. Our commitment to collaboration ensures we work closely with clients to understand their unique needs, offering proactive advice and leveraging technology to streamline processes.We prioritise transparency and long-term sustainability, helping businesses establish robust financial foundations while maintaining compliance with regulatory requirements. Our team brings diverse industry experience from both public and private sectors, ensuring our clients benefit from well-rounded expertise. By taking care of financial complexities, we enable business owners to focus on their core operations and personal well-being, confident that their financial affairs are in capable hands.
Services
Accountancy
Bookkeeping
Payroll Services
Business Planning
Tax Returns
Highlights and features
- We offer 15+ years of combined experience in public and private sector accounting
- Our team provides proactive financial coaching and strategic business planning
- We implement cloud-based accounting software for real-time financial visibility
- We specialise in accountancy for care businesses and small enterprises
- Our fixed-fee pricing model ensures complete cost transparency
What people say
Excellent team of staff
Professionalism and support
Made my life easier
Proactive financial coaching
Genuine understanding of business
Services
Accountancy
Our comprehensive accountancy services provide complete financial management for small businesses. We handle all aspects of financial reporting, tax compliance, and regulatory requirements while delivering strategic advice to support business growth. Our proactive approach ensures clients maintain accurate financial records and receive timely insights to inform business decisions, with a particular focus on supporting care sector organisations and small enterprises.
Bookkeeping
We offer complete bookkeeping solutions that maintain accurate financial records for businesses of all sizes. Our services include transaction recording, account reconciliation, and financial statement preparation using modern accounting software. By ensuring meticulous record-keeping and real-time financial visibility, we help businesses maintain organisational clarity and make informed financial decisions while saving valuable time for business owners.
Payroll Services
Our payroll services handle all aspects of employee compensation and tax compliance. We manage salary calculations, tax deductions, and statutory reporting requirements while ensuring adherence to HMRC regulations. By automating payroll processes and maintaining accurate records, we help businesses reduce administrative burdens and maintain compliance, allowing them to focus on core operations and employee development.
Business Planning
We provide strategic business planning services that help organisations establish clear financial roadmaps. Our approach combines financial analysis with goal-setting and cashflow forecasting to create actionable plans for growth. By working closely with clients to understand their vision and challenges, we develop tailored strategies that enhance financial control and support long-term business sustainability.
Tax Returns
Our tax return services ensure complete compliance with HMRC requirements while optimising tax positions. We prepare and submit all necessary tax documentation for businesses and individuals, including corporation tax, VAT returns, and personal tax filings. By maintaining up-to-date knowledge of tax regulations, we help clients meet obligations accurately while identifying legitimate opportunities for tax efficiency.
People
Marie Donaldson
Director
Marie founded Fresh Clarity with a vision to provide accessible accounting support. With public and private sector experience, she specialises in strategic financial planning for small businesses and care sector organisations. Her approach combines technical expertise with practical business coaching to help clients achieve their goals.
Kim Robbins
Head of Payroll
Kim leads our payroll services with extensive experience in delivering accurate and timely payroll solutions. Her background in emergency services informs her approach to client support, focusing on reliability and clear communication. She specialises in implementing efficient payroll systems that reduce administrative burdens for businesses.
Tamsin Lloyd
Client Associate
Tamsin serves as the primary client contact, providing bookkeeping and payroll support. She ensures clients receive timely assistance with financial processes, maintaining accurate records and facilitating smooth communication between clients and the accounting team. Her focus is on delivering consistent, high-quality service to support business operations.
Louise Donaldson
Sales and Marketing Lead
Louise manages business development and client communications. With a background in marketing and software solutions, she focuses on connecting businesses with appropriate accounting services. Her approach emphasises work-life balance for business owners, aligning service delivery with client needs while promoting financial clarity and operational efficiency.
Questions
What accounting services do you offer for small businesses?
We provide comprehensive accounting services including bookkeeping, payroll management, tax returns, financial reporting, and strategic business planning tailored to small businesses in Shropshire.
How do your fixed-fee packages work?
Our fixed-fee packages are priced based on annual turnover and business complexity, offering Compliance, Control, and Clarity tiers with transparent monthly or annual payments agreed upfront.
Do you specialise in any particular industry sectors?
While supporting various small businesses, we have particular expertise in accounting for care sector organisations and employee-owned companies, understanding their specific financial requirements.
How do you ensure compliance with tax regulations?
We maintain compliance through regular updates on tax changes, accurate record-keeping, timely submissions, and proactive advice to ensure businesses meet all HMRC requirements while optimising tax positions.
Can you help with accounting software implementation?
Yes, we assist with implementing cloud accounting software like QuickBooks and Dext, providing training and support to streamline financial processes and improve efficiency.
How often will we receive financial updates?
We provide regular financial updates as part of our service, including monthly performance reviews and cashflow tracking to help businesses maintain financial control and make informed decisions.
