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Brilliant British Design, Made To Last

At Luke1977, we're a forward-thinking fashion brand driven by our passion for quality, innovation, and sustainability. Our story began in the lush green fields of the Midlands, where our design team worked tirelessly to bring you the best in British design. With our roots firmly planted in the heart of the UK, we're a proudly British brand that celebrates the great outdoors and the thrill of adventure.

Our Philosophy

We believe that fashion should be more than just a fleeting trend. We strive to create investment pieces that not only make you look good but also make you feel good. Our clothes are designed to be worn, loved, and passed down to future generations. We stand for responsible manufacturing practices, using only the finest materials sourced from around the world. Our Sewn-In Values embody our commitment to quality, sustainability, and timeless style.

Our Products

We're thrilled to introduce our latest collection, featuring a range of essentials for your summer escape. From casual wear to statement pieces, our summer collection is here to keep you looking and feeling great. Whether you're hitting the beach or taking on a scenic hike, you'll find the perfect outfit to match your next adventure.

What Sets Us Apart

At Luke1977, we're driven by a desire to change the face of fashion. We're passionate about:

  • Brilliant British Design: Every piece we create is meticulously designed and fitted in our Midlands-based design studio.
  • Grassroots: We proudly work with all levels of sport, from grassroots to professional.
  • Made To Last: We create investment pieces designed to last longer than fast fashion trends.

Our Mission

Our mission is to empower people to live more sustainably, while still looking and feeling amazing. We believe that fashion can be a force for good, and our goal is to make a positive impact on the world. Join us on this journey as we push the boundaries of what's possible in fashion.

Join the Movement

Stay ahead of the curve and join our community of like-minded individuals who share our passion for quality, sustainability, and adventure. Sign up today for exclusive deals, and be the first to know about new products and promotions.

Reviews (45)
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Positive: The staff are consistently praised for their excellent customer service, and the store offers high-quality clothing with a good choice of colours and varieties.
Negative: The store can be a bit pricey, and some reviewers were unaware of the no-refunds policy.

Overall Experience

The majority of reviewers have had a positive experience at this store, with many praising the friendly and helpful staff.

Staff

The staff at this store have been consistently praised for their excellent customer service, with many reviewers mentioning how friendly, helpful, and willing to go the extra mile they are.

Clothing

Reviewers have also been impressed with the quality of the clothing, with many mentioning that it is great, nice, and of high quality.

Choice and Variety

Some reviewers have also praised the store for its good choice of clothes and the variety of colours available, including colours that are not easily found elsewhere.

Price

One reviewer mentioned that the prices are reasonable, while another noted that the store can be a bit pricey, but worth it for those who appreciate fashion.

Miscellaneous

One reviewer jokingly mentioned that the only thing missing from the store is a shop dog!

Areas for Improvement

One reviewer mentioned that they were unaware that the store does not offer refunds, which they discovered after making a purchase.