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Business Details
Exceptional Bridal & Prom Wear in Birmingham
Elegant Gowns is a well-established bridal business based in Rednal, Birmingham, offering a friendly and personal service in a relaxed environment. With a curated selection of wedding and prom dresses from renowned designers like Hilary Morgan, Tiffanys, and House of Nicholas, the company prioritises helping clients find the perfect gown for their special day. Their in-house seamstress, with 30 years of experience, ensures precise alterations for a flawless fit, while their exclusivity policy for prom dresses guarantees unique choices for school events.

The team combines expertise with a commitment to customer satisfaction, providing tailored advice, extensive accessory options, and a stress-free shopping experience. Serving areas across Birmingham and beyond, Elegant Gowns has built a reputation for reliability, attention to detail, and exceptional service over decades.
Services
Wedding Dresses Prom Dresses Alterations Service Accessories Designer Collections
Highlights and features
  • We offer a 30-year-experienced seamstress for precise dress alterations.
  • Our exclusivity policy ensures no two prom attendees wear the same dress.
  • We stock designer collections from Hilary Morgan, Tiffanys, and House of Nicholas.
  • Our staff provides unhurried, personalized appointments for a stress-free experience.
  • We serve a wide Birmingham area with flexible booking options.
What people say
Friendly and helpful staff Wide range of dresses Perfect alterations Stress-free experience Exclusive prom dresses
Services
Wedding Dresses
Elegant Gowns offers a curated selection of wedding dresses from renowned designers like Hilary Morgan and House of Nicholas. Available in ivory, white, and delicate colours, these gowns cater to diverse styles and sizes (6-30). Clients can choose between new orders or off-the-peg options starting at 450, ensuring accessibility for various budgets.
Prom Dresses
The company provides an extensive range of prom dresses with an exclusivity guarantee: no two students from the same school receive identical designs. Appointments ensure personalized assistance, while the collection includes styles suitable for formal events, allowing clients to secure unique outfits months in advance.
Alterations Service
Led by a seamstress with 30 years of experience, the alterations service ensures precise adjustments for wedding and prom dresses. Modifications include hemming, bust adjustments, and appliqu additions, transforming near-perfect dresses into custom-fitted outfits for clients' special occasions.
Accessories
Elegant Gowns offers complementary accessories, including tiaras, veils, stoles, and jackets. These items enhance bridal and prom outfits, with staff providing expert guidance to match accessories with chosen dresses, ensuring cohesive and polished looks for events.
Designer Collections
The company stocks collections from top bridal designers such as Tiffanys, Phoenix Bridal, and Warren York. This ensures clients access to diverse styles, from classic to contemporary, with availability of both in-store samples and orderable pieces to suit individual preferences.
People
Dawn
Bridal Consultant
Dawn assists brides in selecting wedding dresses, offering patient guidance and personalized recommendations. Her expertise ensures clients feel comfortable and confident during fittings, contributing to the shop's reputation for exceptional service.
Julie
Bridal Consultant
Julie specializes in understanding clients' vision, helping them find ideal dresses through attentive consultations. Her ability to listen and suggest suitable styles has made her a key figure in clients' positive experiences at Elegant Gowns.
Savinder
Seamstress
Savinder leads the alterations service with 30 years of tailoring experience. Her meticulous attention to detail ensures dresses fit flawlessly, transforming clients' outfits into custom creations that meet their exact specifications.
Questions
How do I book an appointment for wedding dress fittings?
Call 0121 453 0600 or use our online contact form to schedule a personalized appointment during our opening hours.
Do you offer alterations for dresses purchased elsewhere?
Yes, we provide alteration services for external dresses, ensuring a perfect fit for your special occasion.
Can I purchase off-the-peg wedding dresses immediately?
Yes, we offer off-the-peg gowns starting at £450, available for immediate purchase and collection.
Do you guarantee exclusivity for prom dresses?
Yes, we ensure no two students from the same school receive identical prom dresses, unless requested together.
What areas do you serve for bridal appointments?
We serve Birmingham and surrounding areas including Rednal, Rubery, Selly Oak, and Harborne.
Are accessories included in bridal consultations?
Yes, our staff provides expert advice on matching accessories like veils, tiaras, and stoles to complete your look.