Business Details
24 Years
experience
Strategic PR & Media Training in Edinburgh
Established in 2002, Acumen PR Consultancy is an Edinburgh-based public relations agency dedicated to enhancing reputations and creating media opportunities for clients across Scotland, the UK, and internationally. Our director-led approach ensures clients receive strategic, tailored PR solutions without being handed to junior staff. With expertise in media relations, presentation training, and crisis management, we serve diverse sectors including technology, life sciences, academia, and professional services. Our proven track record includes securing contract wins, awards, and funding for clients through impactful PR campaigns. We pride ourselves on delivering high-pressure, high-quality results while maintaining transparency and ethical standards.Our team comprises seasoned professionals with decades of combined experience in journalism, political communications, and event management. We specialise in bridging traditional and digital media to amplify brand visibility and engagement. Our commitment to excellence has positioned us as one of Scotland's top mid-tier PR consultancies. We focus on long-term client partnerships, ensuring sustained media presence and reputation management. Through continuous innovation, we adapt to evolving media landscapes to deliver measurable outcomes for our clients.
Services
Media Relations
Media Training
Presentation Training
Public Relations
Social Media Training
Financial PR
FinTech PR
Crisis Management Training
Brand Reputation Management
International PR Campaigns
Details
- Year established: 2002
Highlights and features
- Director-level engagement for all clients
- Proven track record since 2002
- Expertise in technology and life sciences sectors
- Tailored PR strategies for brand growth
- Award-winning media training programs
Services
Media Relations
We craft targeted media strategies to secure coverage in digital, print, and broadcast platforms. Our team identifies optimal channels to position clients as industry leaders. With extensive journalist networks, we ensure consistent, high-impact media engagement tailored to your sector.
Media Training
Our courses equip professionals with skills to handle interviews and public appearances confidently. Drawing on decades of broadcasting experience, we simulate real-world scenarios to refine messaging. Clients gain actionable techniques to control narratives and build media confidence.
Public Relations
We develop comprehensive PR strategies aligned with business objectives, from reputation management to product launches. Our campaigns combine traditional and digital tactics for maximum reach. Clients benefit from measurable outcomes and sustained brand visibility.
Presentation Training
Half-day or full-day courses focus on crafting compelling presentations and delivery techniques. We address body language, storytelling, and audience engagement. Participants leave with actionable skills to deliver impactful speeches and pitches.
Social Media Training
Our training covers platform-specific tactics to enhance online presence and engagement. We teach crisis management for digital reputations and content optimisation. Clients learn to leverage social media for brand growth and audience interaction.
People
Kevin Dorrian
Director
With a background in broadcasting and journalism, Kevin specialises in technology PR. He has led campaigns for innovative Scottish startups and global firms, focusing on science and academia sectors.
Devin Scobie
Senior Consultant
A former journalist and Edinburgh City Councillor, Devin brings political communications expertise. He manages media training programs and has worked with major brands like Tesco and British Airways.
David Lee
Legal PR Specialist
David focuses on professional services PR, particularly legal affairs. He founded The Scotsman's legal pages and organises industry conferences, blending editorial and PR expertise for law firms.
Questions
What PR services do you offer?
We provide media relations, crisis management, media training, presentation coaching, and tailored PR campaigns across sectors including technology, legal, and life sciences.
Do you work with international clients?
Yes, while based in Edinburgh, we deliver PR services to clients across the UK and globally, leveraging our international media contacts and digital strategies.
How experienced is your team?
Our directors have over 60 years of combined experience in journalism, political communications, and PR, with a focus on high-stakes reputation management and media strategy.
What industries do you specialise in?
We specialise in technology, FinTech, life sciences, academia, professional services, and renewable energy, with a track record of supporting innovative Scottish startups.
How do you ensure client satisfaction?
We maintain director-level engagement throughout every project, avoiding delegation to junior staff, and prioritise transparent communication and measurable campaign outcomes.
