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Connecting Brands with Culture through the Power of Influence

ITB is a global, insights-led, and creatively-driven agency headquartered in London, with offices in New York and Los Angeles. We empower brands and individuals to leverage the transformative power of influence and culture to achieve impactful business outcomes.

What Drives Us

Our passion lies in connecting brands with the right influencers across all segments, ranging from celebrity to community leaders. We leverage market research, cultural analysis, and data-driven insights to tailor our strategies and deliver measurable results.

1. Influencer Strategy & Insight

  • Strategic development of influencer relationships across diverse platforms
  • Comprehensive audience analysis and competitor reviews
  • Identification and analysis of trending topics and key influencers
  • Development of creative and impactful influencer outreach campaigns

2. Influencer Marketing Gifting & Seeding

  • Curated gifting campaigns tailored to specific target audiences
  • Strategic seeding placements with relevant influencers
  • Measurement and analysis of influencer marketing performance

3. Seeding Work for Clients

  • Collaboratively developing engaging content and creative projects with influencers
  • Facilitating meaningful brand-influencer partnerships
  • Providing ongoing guidance and support throughout the process

4. News & Trends

  • Access to timely insights on influencer marketing trends and cultural landscape
  • Curated reports and analyses on relevant industry topics
  • Engaging industry events and workshops

Our Approach

We believe in building tailored talent strategies, understanding the unique objectives of each client, and tailoring our approach accordingly. Our global presence allows us to connect brands with relevant influencers across regions and cultures.

Why Choose ITB

  • Data-driven insights: We leverage data and analytics to make strategic decisions and track results.
  • Creative excellence: Our team boasts extensive experience in developing engaging and impactful influencer-driven campaigns.
  • Global reach: Our offices in major markets ensure access to a diverse pool of influencers and cultural understanding.
  • Client-centric approach: We prioritize open communication and collaboration to ensure your complete satisfaction.
We are driven by the power of influence to elevate brands and foster meaningful cultural connections. Contact us today to discuss how ITB can help you achieve your business goals through the magic of influence and culture.
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