Business Details
Ethical Pet Care Products for Happy, Healthy Dogs
Established with a mission to revolutionise pet care, HOWND is a pioneering brand dedicated to creating plant-powered, ethically formulated products for dogs. Our range includes hypoallergenic dog food, wellness treats, and professional grooming solutions, all crafted with 100% clean ingredients and full transparency. As the UK's most ethically awarded pet care brand, we hold Cruelty Free International certification and prioritise sustainability through plant-based ingredients and eco-conscious packaging. Our commitment extends beyond products to reducing our environmental footprint, ensuring every purchase aligns with our values of kindness to pets and the planet. With a focus on innovation, we collaborate with professional groomers and retailers to deliver solutions that meet the highest standards of quality and efficacy.Our loyalty programme, The HOWND Club, rewards customers for their support while enabling charitable contributions. Backed by a team passionate about animal welfare, we strive to empower pet owners with products that enhance their dogs' health and happiness. Our transparent approach to formulation and ethical sourcing has earned trust among discerning pet owners and industry professionals alike. By combining scientific expertise with a deep understanding of canine needs, we continue to set new benchmarks in responsible pet care. Our vision remains steadfast: to create a better world for dogs through innovation that respects both their well-being and the environment.
Services
Hypoallergenic Dog Food
Wellness Treats
Professional Grooming Products
Biodegradable Wipes
Pet Care Advice
Highlights and features
- We use 100% clean, plant-powered ingredients with full transparency
- Our products are certified cruelty-free by Cruelty Free International
- We prioritise sustainable packaging and environmental responsibility
- Our formulations are developed in collaboration with professional groomers
- We offer a loyalty programme supporting pet charities
Associations and certifications
- Cruelty Free International
What people say
Ethical ingredients
Cruelty-free certified
Effective products
Services
Hypoallergenic Dog Food
Our hypoallergenic dog food uses plant-powered ingredients to reduce allergic reactions while providing complete nutrition. Formulated with digestive health in mind, it features single-protein sources and no artificial additives. Ideal for dogs with sensitive systems seeking improved vitality through natural means.
Wellness Treats
Award-winning wellness treats combine taste with health benefits, supporting joint mobility and digestive health. Hand-baked with superfoods, these treats offer functional nutrition without compromising on flavour. Perfect for rewarding pets while addressing specific wellness needs through natural ingredients.
Professional Grooming Products
Professional-grade grooming products include conditioning shampoos and skin balms formulated for sensitive canine skin. Developed with industry experts, our range ensures gentle yet effective care for dogs with allergies or skin sensitivities. Biodegradable formulas protect both pets and the environment.
Biodegradable Wipes
Plant-based biodegradable wipes offer a sustainable alternative for pet cleaning. Free from harsh chemicals, they gently remove dirt and allergens while being kind to the planet. Designed for daily use on paws, noses, and coats without environmental compromise.
The HOWND Club
Our loyalty programme rewards repeat customers with points redeemable for discounts or charitable donations. Members receive exclusive offers and early access to new products while supporting animal welfare through our charity partnerships. Points expire after six months of inactivity.
Questions
What makes HOWND products hypoallergenic?
Our hypoallergenic formulations use single-protein plant sources and exclude common allergens like dairy, wheat, and artificial additives to reduce reaction risks.
Are all products cruelty-free certified?
Yes, we hold Cruelty Free International certification and never test ingredients or products on animals at any development stage.
How do you support environmental sustainability?
We use biodegradable packaging, plant-based ingredients, and carbon-conscious production methods to minimise our ecological footprint across all operations.
Can I return unused products?
We offer standard returns within 30 days of purchase for unopened items. Subscription orders follow separate terms outlined during checkout.
How does The HOWND Club work?
Earn 5 points per £1 spent, redeemable for discounts or charitable donations. Create an account to track points and access exclusive member offers.
