McDaid Public Relations

McDaid Public Relations is a leading independent consultancy offering innovative and impactful public relations solutions to clients across diverse industries. Founded by Sarah McDaid, a seasoned professional with 15 years of experience in the field, the agency thrives on crafting stories that resonate and drive positive outcomes.

A Commitment to Transparency and Flexibility

McDaid PR operates on a foundation of transparency and flexibility, tailoring its approach to each client's unique needs and objectives. Sarah McDaid understands that every business operates in a different landscape and requires a tailored communication strategy. With open communication and a focus on building strong client relationships, McDaid PR becomes a trusted partner in success.

Strategic Media Relations

The agency excels in securing impactful media coverage for clients in national and international publications. Sarah McDaid has cultivated strong relationships with journalists across all mediums, ensuring that stories reach the right audience and generate genuine interest. From exclusive interviews to carefully curated media packages, McDaid PR consistently delivers compelling narratives that resonate.

Beyond the Basics

McDaid PR offers a comprehensive range of services that extend far beyond conventional PR tactics. Expertise in copywriting, social media strategy, event planning, and video production ensures holistic and impactful campaigns.

Diverse Expertise Across Industries

Throughout her extensive career, Sarah McDaid has collaborated with clients across a diverse spectrum of industries, including:

• Science & Environment
• Education
• Energy & Sustainability
• Consumer & Food
• Banking & Finance
• B2B & Manufacturing
• Arts & Culture

Testimonials and Recognition

"Sarah's ability to translate complex concepts for a mainstream audience is truly remarkable." - Professor Daniele Faccio, Heriot-Watt University

"I wouldn't hesitate to recommend Sarah to any developer who needs assistance with community and stakeholder outreach." - Simon Morgan, REG Windpower