Business Details
Trusted Asset Loans in London
AF Premier is a specialist asset finance provider with a team boasting over 50 years of combined experience in luxury item valuations. We focus exclusively on short-term loans secured against high-value assets including prestige vehicles, luxury watches, gold, diamonds, and fine jewellery. Our expertise in accurately assessing market values enables us to offer competitive loan amounts that exceed industry standards while maintaining complete discretion for clients. As an FCA-authorised firm, we operate from secure premises in London and Hertfordshire, ensuring professional handling of all transactions. Our streamlined three-step process delivers rapid approvals and fund disbursement, with items stored safely during loan terms.We maintain partnerships with specialist valuers to ensure precise assessments of rare and collectible items. Clients benefit from our in-depth knowledge of luxury markets, which informs our ability to maximise loan potential against assets. Our commitment to confidentiality and tailored financial solutions has established us as a trusted partner for discerning clients seeking asset-based funding. We maintain strict compliance with financial regulations while providing transparent terms and conditions for all loan agreements.
Services
Car Loans
Watch Loans
Jewellery Loans
Asset Finance
Classic Car Loans
Highlights and features
- Team with over 50 years of combined luxury asset valuation experience
- FCA-authorised and regulated for consumer credit services
- Instant online loan approvals with rapid fund disbursement
- Specialist valuations for rare and collectible luxury items
- Secure storage facilities in central London locations
Associations and certifications
- Financial Conduct Authority
What people say
Extremely knowledgeable & professional
Fast efficient service
Excellent service
Maximum funds achieved
Secure discreet handling
Services
Car Loans
Specialist loans against classic, vintage and prestige vehicles valued over 8,000. Our expert valuers consider factors including make, model, age, mileage and provenance. Vehicles are securely stored in our Kings Cross facility during loan terms. Clients receive rapid assessments with transparent valuation criteria.
Watch Loans
Funding solutions for luxury watches from brands including Rolex, Patek Philippe and Cartier. Valuations consider condition, rarity, original documentation and market demand. Both modern and vintage timepieces accepted. Rapid processing with expert appraisal completed within one hour.
Jewellery Loans
Loans against gold coins, diamond jewellery and fine gemstones. Specialist valuations using GIA/HRD certification and 'Four C' analysis. Marquee brands add value. Secure handling of items during loan periods with condition guarantees.
Asset Finance
Short-term funding secured against high-value personal assets. Includes rapid three-step process: online application, item submission and immediate fund release. Available for diverse luxury items beyond standard categories.
Classic Car Loans
Tailored financing for collector cars with specialist valuation considering historical significance and market trends. Secure storage and documentation handling. Loans available against both running and investment-grade classic automobiles.
Questions
What assets can I use for a loan?
We accept prestige vehicles, luxury watches, gold coins, diamond jewellery and other fine collectibles. Minimum valuation thresholds apply for certain asset categories.
How quickly can I receive funds?
Loans are processed within one hour of valuation confirmation. Funds typically transferred immediately upon agreement finalisation.
Are my items safe during the loan period?
All assets are stored in secure, climate-controlled facilities with comprehensive insurance coverage. Items are returned in original condition.
Do you require credit checks?
As secured loans against physical assets, our lending decisions focus on item valuation rather than personal credit history.
How are valuations determined?
Professional appraisals consider current market values, auction estimates, condition reports and provenance documentation where available.
What happens if I can't repay the loan?
We work with clients to explore options before repossession becomes necessary. Our primary goal is to recover the outstanding balance while protecting client interests.