Business Details
15 Years
experience
Bespoke Jewellery & Repair Services in Loughborough
Primo Jewellery has been crafting unique, high-quality jewellery in Loughborough since 2011. Our expertise spans over 25 years in the industry, combining traditional craftsmanship with modern design to offer bespoke creations and carefully curated ready-to-purchase pieces. With an in-house workshop, we provide on-site repairs and customisation services, ensuring exceptional attention to detail. Recognised by the Platinum Guild International as a recommended retailer, we prioritise transparency, fair pricing, and personalised customer service.Our team works closely with clients to transform sentimental heirlooms into wearable art, using ethically sourced materials. Open six days a week, we cater to both spontaneous purchases and meticulously designed commissions, serving as a trusted local jeweller for engagement rings, wedding bands, and bespoke jewellery. Our commitment to quality extends to diamond certification for stones over 0.25ct, ensuring clients receive value and authenticity in every transaction.
Services
Engagement Rings
Wedding Rings
Eternity Rings
Bespoke Design
Jewellery Repairs
Details
- Year established: 2011
Highlights and features
- We offer over 25 years of combined experience in jewellery design and craftsmanship.
- Our in-house workshop enables on-site repairs and customisations without outsourcing.
- Bespoke services allow direct collaboration with the goldsmith creating your piece.
- Diamonds over 0.25ct come with certification from independent international grading labs.
- We repurpose heirloom materials into modern, wearable jewellery with sentimental value.
Associations and certifications
- Platinum Guild International
What people say
Faultless customer service
Talented lady who is easy to work with
Wedding band resizing perfect
Rings look brand new again
Stunning bespoke engagement ring
Services
Bespoke Jewellery Design
Our bespoke service allows direct collaboration with goldsmith Rebecca Strudwick to create unique jewellery. Clients can provide sketches or ideas, which we refine into wearable art using ethically sourced materials. This process includes selecting certified diamonds and repurposing heirloom metals or stones for personalised pieces.
Jewellery Repairs
We offer on-site repairs for damaged or worn jewellery, including resizing, cleaning, and reconstructing broken items. Our expertise extends to intricate tasks like recreating lost earring pairs or restoring scratched rings to 'as new' condition. Repairs are conducted in-house where possible, ensuring quick turnaround times.
Engagement Rings
Primo provides a range of engagement ring styles, from classic solitaires to custom designs. Clients may choose certified diamonds or alternative stones, with options to adjust metal types and band details. Our consultation process ensures rings reflect individual stories and preferences.
Wedding & Eternity Rings
We create matching wedding bands and eternity rings using high-quality precious metals. Services include custom engraving, stone selection, and style adjustments to complement existing engagement rings. All pieces are crafted to endure daily wear while maintaining aesthetic appeal.
Heirloom Rejuvenation
This service transforms inherited or unused jewellery into modern designs. We extract viable metals and stones from sentimental pieces, incorporating them into new creations tailored to current tastes. The process preserves emotional value while updating functionality and style.
People
Rebecca Strudwick
Designer, Diamond Setter and Goldsmith
With over 25 years of expertise, Rebecca leads bespoke jewellery creation at Primo. Her hands-on approach ensures direct client collaboration throughout the design process. She specialises in repurposing heirloom materials into contemporary pieces, combining technical precision with artistic vision to deliver unique, high-quality jewellery.
Questions
What services does Primo Jewellery offer?
We specialise in bespoke jewellery design, engagement/wedding rings, jewellery repairs, and heirloom rejuvenation. Our in-house workshop handles custom creations and on-site alterations.
How can I book a bespoke jewellery consultation?
Appointments are recommended for bespoke designs. Contact us via phone or email to discuss your ideas with goldsmith Rebecca Strudwick directly.
Do you repair jewellery purchased elsewhere?
Yes, we repair all types of jewellery regardless of where they were originally bought. Our experts handle resizing, cleaning, and complex restorations.
Are your diamonds certified?
Diamonds over 0.25ct come with certification from independent international grading laboratories, ensuring quality transparency for our clients.
Can I repurpose family heirlooms into new designs?
Absolutely. We specialise in transforming inherited metals and stones into modern, wearable jewellery while preserving sentimental value.
What are your opening hours?
We're open Tuesday-Saturday 10am-4:30pm. Closed Monday and Sunday. Check our Google Profile for holiday exceptions.
