Business Details
12 Years
experience
Your Trusted Tea & Coffee Destination in Poole
Founded in 2014, It's Tea is an independent, family-run business dedicated to sourcing and providing the finest teas, coffees, and accessories. Our Poole-based shop offers over 350 loose leaf teas, fruit and herbal infusions, and 40 coffee varieties, carefully sourced from global growers to ensure exceptional quality. Our team of certified tea experts, trained at the Tea Academy, provides personalised guidance to enhance every customer's experience. We prioritise sustainability by encouraging reusable containers and maintaining direct relationships with growers for responsible sourcing. With both physical and online stores, we cater to tea and coffee enthusiasts worldwide, combining authenticity, expertise, and a commitment to quality.Our unique service includes corporate tastings and tailored advice, ensuring every customer discovers their perfect brew. From rare Japanese Gyokuro to bold Guatemalan coffee, we offer a curated selection that reflects our passion for exceptional flavours. As a family business, we uphold values of integrity and customer care, ensuring every interaction embodies our dedication to excellence. Our physical shop in Poole provides a hands-on experience where products are weighed and bagged to individual preferences. Through continuous education and a deep understanding of tea science, we empower customers to explore the art of brewing at home.
Services
Loose Leaf Teas
Speciality Coffees
Tea Accessories
Expert Consultation
Sustainable Packaging
Details
- Year established: 2014
Highlights and features
- We are an independent family-run business established in 2014
- Our team are certified Tea Academy graduates with specialist knowledge
- We offer 350+ globally sourced teas and 40+ coffee varieties
- All products are fresh, natural, and responsibly sourced
- We provide reusable container options to reduce environmental impact
Services
Loose Leaf Teas
We offer over 350 premium loose leaf teas sourced globally, including rare varieties like Japan Gyokuro Hiki. Our collection features six traditional types: white, green, oolong, pu erh, black and yellow. Each tea is carefully selected for quality and authenticity, with seasonal availability reflecting natural growing cycles. Our experts provide brewing guidance to maximise flavour potential.
Speciality Coffees
Our 40+ coffee varieties include single-origin beans like Guatemala Finca El Gigante and conservation project blends. Available as whole beans or custom-ground options, our coffees showcase diverse flavour profiles from bold espressos to delicate floral notes. We prioritise ethical sourcing partnerships with global growers to ensure quality and sustainability.
Tea Accessories
We provide comprehensive brewing equipment including infusers, teapots, and precision grinders. Our gift sets combine practical tools with premium teas for perfect brewing experiences. Accessories are selected to complement different tea types, from gaiwans for delicate whites to French presses for robust black teas.
Expert Consultation
Certified Tea Academy specialists offer personalised recommendations based on taste preferences and brewing methods. We provide detailed information about tea origins, processing techniques, and optimal preparation. Our team assists with corporate tastings and educational sessions to deepen tea appreciation.
Sustainable Packaging
We promote environmental responsibility through reusable container options and minimal packaging. Customers can bring their own containers for custom-weight purchases. Our packaging materials prioritise recyclability while maintaining product freshness, aligning with our commitment to reducing environmental impact.
People
Alex Collier
Owner
Alex Collier founded It's Tea in 2014, combining a lifelong passion for tea with a commitment to quality. With extensive industry knowledge and management experience, he leads the business's strategic direction while maintaining hands-on involvement in product selection and customer service.
Questions
Do you offer tea tasting sessions?
Yes, we provide in-store tasting opportunities and can arrange private corporate tastings at our Poole shop.
Are your teas ethically sourced?
All products come from responsible growers with whom we maintain direct relationships to ensure ethical practices.
Can I bring my own containers?
We actively encourage reusable containers to reduce packaging waste and support environmental sustainability.
Do you sell gift sets?
Yes, we offer curated gift ideas including tea hampers with accessories and multiple tea varieties.
How should I store my teas?
Store teas in airtight containers away from light and moisture. We recommend consuming most teas within 18-24 months for optimal freshness.
Do you offer brewing advice?
Our certified tea experts provide detailed brewing instructions tailored to each tea type's specific requirements.