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Located in the heart of Brighouse, our practice has been a mainstay of the Yorkshire community for decades. Established in 1963, we have built a reputation for providing expert eye care, expertly tailored to suit the needs of generations of families. We are proud to be an independent, family-run business, where our close-knit team of optometrists and optical assistants really care about you and your eyes, using the latest optical technology to ensure the best possible service.

Family-Run Practice Since 1963

At Donovan Smith Opticians, we take pride in our long-standing heritage as a trusted family-run business. We believe that the key to our success has been our commitment to our community and the personalised, attentive care that we offer to each of our patients. We combine the traditional values of a local opticians with the most advanced eye care technology to deliver a service that is truly second to none.

Zeiss Imaging and Scanning Technology

As a practice, we are constantly seeking to stay at the forefront of technological advancements in the field of optometry, in order to offer the most accurate and efficient eye tests available. We are proud to be one of the first optometry practices in the region to invest in the latest Zeiss imaging and scanning technology. We use this state-of-the-art equipment to provide our patients with advanced eye examinations, diabetic eye assessments, myopia management, and more.

Our Services

At Donovan Smith Opticians, we offer a comprehensive range of eye care services to suit the needs of patients of all ages. These services include:

  • Advanced Eye Examinations
  • Diabetic Eye Assessments
  • Audiology
  • Myopia Management
  • PEARS Scheme
  • Contact Lenses
  • Personal Frame Styling
  • 20% off Sunglasses with the purchase of an optical frame

In addition to these services, we also offer a range of eye care products, including eyewear and contact lenses from some of the most respected brands in the industry. Our expert team of optometrists and optical assistants are always on hand to provide advice and guidance on which products are most suitable for your needs.

Eyewear and Brands

We believe that every patient is unique, and that the eyewear they choose should reflect their individual style and personality. That's why we offer a wide range of frames from some of the most respected brands in the industry, including Ray-Ban, Etnia Barcelona, and Tom Ford. Whether you're looking for something stylish, practical, or a little bit of both, we have the perfect frames for you.

What Our Patients Say About Us

But don't just take our word for it - here's what some of our patients have to say about their experiences at Donovan Smith Opticians:

"So very thorough when giving my daughter an eye test, she's been twice now, it's free, & the optician is lovely. Such a different experience to Specsavers, where I have to go because my employer only pays if you go there." - Judith

"Always fabulous and professional service, my husband and I have been going for many years. Recently had our the vision of our two children checked which proved very worthwhile. Highly recommended." - Nicky T.

"Highly recommend without hesitation. Faultless service, really professional and efficient, thanks for Molly and the rest of the team." - Ben M.

Reviews
Positive: The reviewers praise the exceptional customer service, professionalism, and expertise of the opticians, as well as the wide range of frames and efficient service.

Excellent Customer Service

The reviewers consistently praise the exceptional customer service provided by the opticians, highlighting the friendly, helpful, and courteous nature of the staff. Many reviewers mention specific staff members, such as Dave and Molly, who went above and beyond to ensure their needs were met.

Professionalism and Expertise

The opticians are commended for their professionalism, expertise, and thoroughness during eye examinations. Reviewers appreciate the detailed explanations provided by the optometrists, making them feel confident and informed about their eye health.

Wide Range of Frames

The vast selection of frames, including designer ranges and budget-friendly options, is a major plus for reviewers. The staff's expertise in helping choose the perfect frames is also praised, ensuring that customers feel confident and satisfied with their choices.

Efficient Service

Reviewers are impressed by the swift service, with many receiving their new glasses within a week or less. The communication is described as "first-class, " with the team keeping customers informed throughout the process.

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