Providing top-level eye care, one patient at a time.
Welcome to Malcolm Gray & Associates, your dedicated opticians based in Staffordshire. We are fully qualified optometrists and dispensing opticians in Eccleshall offering both private and NHS funded eye examinations. Our focus is on our patients; to give you the best quality service possible and to see you through all your eye care needs. Our Staffordshire-based opticians is conveniently located to serve our community in Eccleshall and the surrounding areas.
Our Optical Services
At Malcolm Gray & Associates, we offer a wide range of optical services to cater to all your eye care needs. Our team of experts provides personalized attention to ensure that you receive the best possible care. Our services include eye examinations, children's eye tests, advanced eyecare, colorimetry, eye health, and advice. We also offer contact lenses, aftercare, and a wide range of eyewear, including frames, sunglasses, and lenses.
Our Expertise
Our team at Malcolm Gray are specialists in visual stress and reading difficulty testing for children and adults. We use the latest technology to offer a range of optical examinations, including clinical eye tests, retinal imaging, refractional eye tests, and visual test fields. Our highly skilled opticians are dedicated to excellent eye care for everyone.
Meet The Team
We are a friendly and helpful team who enjoy providing great personal service and care to our patients from Eccleshall and further afield. Our team consists of a number of professional and trained support staff, some of whom have been with us for several years. Our aim is to continually train our staff to keep them up-to-date with advances in both clinical optics and optical retail.
Our History
The practice was established in Eccleshall in 1973 by Mr Malcolm Gray. Initially at the bottom of the High Street, in what is now Spencer the Jeweller, we moved to our current location after a few years. The practice has since expanded to include two consulting rooms and a large pre-screening area. Malcolm established a practice with a reputation for clinical excellence and superb eyewear. In 2013 he was joined as director by Sarah Edge and Jan Goodwin, before retiring from the business in 2015. We have always prided ourselves on providing top-level eye care and this continues under the current ownership.
Overview of Experience
The majority of customers have had a positive experience with the optician, praising the friendly and professional staff, excellent customer service, and wide selection of stylish frames.
Positive Experiences
- Several customers praised the caring and helpful nature of the optician, with one customer mentioning that the staff went above and beyond to mend their damaged glasses.
- The staff were consistently described as friendly, professional, and highly experienced.
- One customer appreciated the advice given by the optician, which helped to improve their dry eye condition.
Negative Experiences
- One customer had a disappointing experience with the quality of their glasses, citing flaws in the tint coating and issues with the nose pieces.
- This customer was unhappy with the response from the optician, feeling that they were not helpful and were trying to minimize their responsibility.
Comfort and Facilities
- One customer mentioned that the chairs in the waiting area were uncomfortable due to poor seat cushioning.

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