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Your Trusted Independent Insurance Broker in Birmingham
Adler Fairways has been a trusted insurance broker for over 40 years, serving businesses and individuals across the UK. Our Chartered Insurance Broker status reflects our commitment to professional excellence and client-focused service. We specialise in tailoring bespoke insurance solutions by thoroughly understanding client needs, identifying risks, and sourcing competitive market coverage. With a dedicated claims management team available 24/7, we prioritise swift resolution and client peace of mind. Our independence allows us to offer unbiased advice, drawing on extensive industry experience and partnerships with leading insurers to deliver comprehensive protection. 
Services
Business Insurance
Property Insurance
Private Medical Insurance
Liability Insurance
Fleet Insurance
Trade-Specific Coverage
Cyber Risk Protection
Construction Insurance
Holiday Home Insurance
High-Value Vehicle Insurance
Highlights and features
- We have over 40 years of experience in insurance broking across diverse industries.
- Our Chartered Insurance Broker status demonstrates professional excellence and trustworthiness.
- We offer independent market access to secure competitive, tailored insurance solutions.
- Our dedicated 24/7 claims team ensures prompt and professional support during crises.
- We combine technical expertise with personalised service to prioritise client needs.
Associations and certifications
- Chartered Insurance Institute
What people say
Exceptional service
Competitive premiums
Expert industry knowledge
Reliable claims support
Long-term partnership
Services
Business Insurance
We provide comprehensive business insurance solutions tailored to specific industry risks, including construction, manufacturing, and trade sectors. Our brokers assess operational vulnerabilities and source policies covering liability, property damage, and business interruption. Clients benefit from our market independence, ensuring competitive premiums and coverage aligned with evolving regulatory and operational demands.
Property Insurance
Our property insurance services cater to residential and commercial clients, covering buildings, contents, and specialised risks like terrorism or latent defects. We offer reinstatement valuations and bespoke packages for freeholders, landlords, and property managers. Policies are designed to ensure rapid recovery post-incident while addressing unique structural and occupancy requirements.
Private Medical Insurance
We deliver tailored private medical insurance for individuals and businesses, providing access to specialist care and reduced treatment waiting times. Our consultants compare market-leading policies to match health needs and budget, with added support for claims navigation and policy adjustments as healthcare requirements evolve.
Liability Insurance
Our liability insurance portfolio includes public, employers', and professional indemnity coverage to protect against legal claims. Brokers conduct risk assessments to determine appropriate coverage limits and exclusions, ensuring businesses meet statutory requirements while safeguarding against financial losses from litigation.
Fleet Insurance
We offer fleet insurance solutions for commercial vehicle operators, incorporating telematics-based risk management tools. Policies cover multiple vehicles with flexible terms for varying usage patterns, including breakdown assistance and no-claims bonus protection to support cost-effective fleet management.
People
Anthony Adler
Chief Executive
Anthony Adler, ACII, leads Adler Fairways with over 40 years of insurance broking experience. He champions client-centric service and professional excellence, driving the firm's Chartered status and market reputation. His leadership focuses on sustainable growth and tailored risk solutions.
Questions
What types of business insurance do you offer?
We provide comprehensive business insurance including liability, property, cyber risk, and trade-specific coverage. Our brokers tailor policies to sectors like construction, manufacturing, and professional services, ensuring protection against industry-specific risks.
How does your claims management process work?
Our dedicated 24/7 claims team guides clients through documentation and submission, liaising directly with insurers to expedite settlements. We prioritise transparency and support throughout the process to minimise business disruption.
Are you an independent insurance broker?
Yes, our independence allows us to compare policies across the entire market, ensuring unbiased recommendations and competitive pricing tailored to your specific insurance needs.
What is Chartered Insurance Broker status?
Chartered status from the Chartered Insurance Institute recognises our professional excellence, ethical standards, and commitment to delivering superior client service through ongoing industry leadership and expertise.
Do you offer insurance for high-risk industries?
Yes, we specialise in hard-to-place coverage for niche sectors like scaffolding and motor trade, leveraging our market relationships to secure competitive policies where traditional brokers may decline coverage.
Can you help with personal insurance needs?
We offer private medical insurance, high-value property coverage, and prestige vehicle insurance, with consultants tailoring policies to protect personal assets and health requirements effectively.
