Empowering Self-Expression, One Outfit at a Time
YMC stands for You Must Create. We're a fashion brand driven by a desire to inspire and empower you to express yourself through your style. We offer a curated selection of contemporary clothing, accessories, and footwear for both women and men.
Our Vision
Our vision is to democratize fashion, making it accessible and inspiring for everyone. We believe fashion should be a tool that empowers you to embrace your individuality and celebrate your unique style.
Our Values
- Individuality: We celebrate uniqueness and encourage self-expression through fashion.
- Quality: We prioritize ethically sourced materials and timeless designs that endure.
- Sustainability: We are committed to conscious consumption and reducing our environmental impact.
- Community: We value connections and foster meaningful relationships with our customers and partners.
What We Offer
YMC offers a diverse range of products including:
Clothing: From timeless staples to trendy pieces, discover a curated selection of clothes for all occasions.
Footwear: Explore a variety of stylish shoes to complete your look, from casual sneakers to elegant heels.
Accessories: Find the perfect accessories to personalize your style, including jewelry, scarves, hats, and bags.
Collaborations: YMC collaborates with talented artists and designers to bring you unique and exclusive collections.
New Arrivals: Stay updated with the latest arrivals of fresh and exciting fashion finds.
Our Commitment
We are dedicated to providing our customers with:
- Exceptional customer service: We are committed to ensuring a seamless and enjoyable shopping experience.
- Quality products: We offer ethically sourced and well-made items that will last.
- Competitive prices: We strive to provide accessible fashion without compromising quality.
Join us on this journey of style and self-expression with YMC!
Returns Policy Issues
YMC has been criticized for its strict returns policy, with customers feeling that it is not customer-friendly. Author Ruth Crawford reported being unable to return a jacket purchased 10 days ago due to the store's 7-day refund policy, which is significantly shorter than the standard 28-day policy of most shops. The staff member was aware that it was Ruth's first purchase but did not inform her of the policy, and there was no mention of it on the receipt.
Poor Customer Service
Two authors, Rob A. and Rob Green, had negative experiences with YMC's customer service. Rob A. reported a poor phone call with a staff member at the Soho branch, who was unfriendly, unhelpful, and refused to listen to his questions. Rob Green, on the other hand, had a positive experience with friendly and helpful staff at the same store.
Positive Experiences
Several authors praised YMC's products, staff, and overall shopping experience. They commented on the quality and comfort of the clothes, with some authors noting that the prices may be high but the quality is worth it. Other authors appreciated the friendly and helpful staff, and the variety of styles and products available in the store.
Dissatisfaction with Online Service
One author, Lucky Traveller, was initially put off shopping at YMC due to issues with the online service in 2020. However, they were pleased with the mail order service they received in 2023, noting that the quality was excellent and the tailoring was superb.
