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Business Details
35 Years
experience
Award-Winning Residential & Respite Care Homes in East Anglia
Established in 1991, Black Swan Care Group has evolved from providing consultancy services to the care sector into a leading provider of residential and respite care across East Anglia. Our mission is to create environments that mirror the warmth and familiarity of home, offering tailored support for older adults and individuals with physical or learning disabilities. All our homes are rated Good or Outstanding by the Care Quality Commission, reflecting our commitment to dignity, compassion, and respect. We prioritise individuality through person-centred care plans, complemented by high-quality facilities, nutritious meals, and engaging community activities.

Our staff receive ongoing training and above the Real Living Wage, ensuring stability and exceptional care standards. Transparency in costs and financial guidance further support families in navigating care options. With 23 homes across Norfolk, Suffolk, Cambridgeshire, Essex, and Lincolnshire, we remain dedicated to fostering independence and belonging for every resident.
Services
Residential Care Respite Care Dementia Care Home Care Supported Living
Details
  • Year established: 1991
Highlights and features
  • 30+ years of expertise in residential and respite care
  • All homes rated Good or Outstanding by the Care Quality Commission
  • Person-centred care plans tailored to individual needs
  • Staff trained to above Real Living Wage standards
  • Transparent fee structures with financial support guidance
Associations and certifications
  • Care Quality Commission
Services
Residential Care
Our residential care provides 24/7 support for older adults and individuals with disabilities in a homely environment. Each care plan is tailored to personal needs, focusing on dignity, independence, and well-being. Residents enjoy nutritious meals, social activities, and access to landscaped gardens.
Respite Care
Respite care offers temporary support for individuals recovering from illness or providing relief for caregivers. Services include personal care, medication management, and recreational activities in a safe, welcoming setting. Available across all our East Anglia locations.
Dementia Care
Our dementia care combines trained staff, secure environments, and person-centred approaches to support individuals living with dementia. Activities and therapies are designed to enhance quality of life while maintaining familiarity and comfort in dedicated care units.
Home Care
Home care services deliver personalised support in clients' own homes, including personal care, domestic assistance, and companionship. Our trained professionals provide flexible, compassionate care across Norwich, enabling independence while maintaining safety and dignity.
Supported Living
Supported living empowers individuals with disabilities to live independently with tailored assistance. Services include daily living skills support, community engagement, and access to social activities, all delivered in a respectful, inclusive environment.
People
Tom Lyons
Managing Director
Tom oversees Black Swan's strategic direction and performance. With a background in fitness and long-distance challenges, he brings leadership experience and a commitment to quality care across all operations.
Susan Webster
Operations Director
Susan manages operational strategy and information flow to the board. Her role ensures cohesive management across all homes, combining strategic oversight with hands-on experience in care sector operations.
Ria Odgers
Regional Manager
Ria oversees five care homes and serves as the company's Dementia Champion. Her expertise in equine care translates to compassionate management, supporting staff and residents with specialist dementia knowledge.
Kieran James
Regional Manager
Kieran manages five homes with a focus on operational excellence. Formerly a Care Quality Commission inspector, he brings regulatory insight and practical experience to ensure compliance and high care standards.
Zoe Cattermole
Regional Manager
Zoe oversees three homes, applying her previous Care Quality Commission inspection experience to maintain exceptional standards. Her approach combines regulatory knowledge with frontline care management expertise.
Questions
What types of care do you offer?
We provide residential care, respite care, dementia care, home care, and supported living services across East Anglia.
Are your care homes regulated?
All our homes are rated Good or Outstanding by the Care Quality Commission, ensuring high standards of care and safety.
How do you personalise care plans?
Each resident receives a tailored care plan developed through consultation with them, their families, and healthcare professionals.
Do you offer support for individuals with disabilities?
Yes, we specialise in care for people with physical, learning disabilities including autism, with trained staff and adapted facilities.
What are your staffing qualifications?
All staff receive specialist training and ongoing support, with above Real Living Wage compensation to ensure care continuity and expertise.
How can I arrange a home care assessment?
Contact our Norwich office to schedule a free consultation, where we'll discuss your needs and create a personalised care plan.
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