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Business Details
21 Years
experience
Bespoke Jewellery & Expert Repairs in Ascot
Established in 2005, we are an independent jeweller based in Ascot, Berkshire, specialising in bespoke and designer jewellery. Our expertise lies in crafting unique pieces using Computer Aided Design (CAD) and 3D printing technology, ensuring precision and creativity. With a team of highly skilled professionals, including a Fellow of the Gemmological Association, we offer a comprehensive range of services including jewellery repairs, watch servicing, and professional valuations. Our commitment to quality is reflected in our use of ethically sourced diamonds and gemstones, complemented by partnerships with renowned designers.

We pride ourselves on delivering exceptional customer service, combining technical excellence with a personal touch. Our showroom showcases an exclusive collection of one-of-a-kind pieces, alongside trusted designer brands. With decades of combined experience in luxury jewellery retail, we provide expert guidance to help clients select or create the perfect piece. Our dedication to transparency and client satisfaction has earned us a reputation as a trusted jeweller in the region.
Services
Bespoke Jewellery Watch Repairs Jewellery Repairs Jewellery Engraving Jewellery Cleaning Jewellery Valuations Diamond Jewellery Gemstone Jewellery Wedding Jewellery Designer Collections
Details
  • Year established: 2005
Highlights and features
  • We offer bespoke jewellery design using CAD technology for precise, custom creations.
  • Our team includes a Fellow of the Gemmological Association with decades of luxury jewellery experience.
  • We use ethically sourced diamonds and gemstones in all our bespoke pieces.
  • We provide professional jewellery valuations accredited by the Jewellery Valuers Association.
  • Our personalised service ensures every client receives tailored guidance and support.
Associations and certifications
  • Gemmological Association
  • Jewellery Valuers Association
What people say
Exceptional service Stunning pendant Bespoke engagement ring Knowledgeable and patient Perfect piece of jewellery
Services
Bespoke Jewellery
We create unique jewellery using CAD technology and 3D printing. Clients collaborate with our designers to craft one-of-a-kind pieces from ethically sourced materials. Ideal for engagement rings or statement items, our process ensures precision and personalisation while maintaining the highest quality standards.
Watch Repairs
Our skilled watchmakers repair luxury brands including Rolex, Omega, and Longines. Services include battery replacement, strap changes, and full servicing. We prioritise quick turnaround times while ensuring functionality and longevity, using genuine parts and expert techniques for all timepiece maintenance needs.
Jewellery Repairs
We offer resizing, soldering, and restoration for damaged jewellery. Using traditional methods, our craftsmen preserve the integrity of heirlooms or everyday pieces. A no-obligation quotation ensures transparency, with options to repurpose existing metals and stones into new designs if required.
Jewellery Valuations
Professional valuations for insurance, probate, or sale include detailed reports with digital images and gemstone analysis. Conducted by accredited valuers, these assessments document hallmarks, diamond quality, and current market values, providing essential proof of ownership for insurance claims or legal purposes.
Jewellery Cleaning
Ultrasonic cleaning and professional polishing restore sparkle to rings, pendants, and heirlooms. Our in-store service handles everyday wear, while workshop treatments revive heavily tarnished items. This service ensures jewellery maintains its brilliance and longevity through expert care techniques.
People
Tom French
Founder & Jeweller
A Fellow of the Gemmological Association, Tom trained in Birmingham's Jewellery Quarter and has over 30 years' experience in luxury jewellery design and retail. He established Tom French Jewellery in 2005 after working with prestigious brands.
Mo
Financial Director
Mo manages financial operations, bringing city finance expertise to the business. As Tom's wife, she has been instrumental in the company's success since its founding, ensuring financial stability and operational efficiency.
April
CAD Designer
With a Gemmology Association qualification and CAD expertise, April specialises in bespoke jewellery design. She joined in 2014, combining technical precision with creative flair to help clients visualise and create custom pieces.
Linda
Sales Associate
Former cabin crew member turned jewellery specialist, Linda brings customer service excellence to our team. She has developed extensive gemstone knowledge since joining in 2013, offering expert assistance in-store.
Shirley Mitchell
Valuer
An accredited valuer with FGA, DGA, and FJVA qualifications, Shirley provides professional jewellery assessments. Her expertise ensures accurate valuations for insurance, probate, and private sales, supported by detailed documentation.
Questions
How do I create a bespoke jewellery piece?
Contact us to discuss your vision. Our designers use CAD technology to create digital prototypes, which we refine until perfect. Once approved, we craft your piece using ethically sourced materials.
What watch brands do you repair?
We service Rolex, Omega, Rado, Longines, Tissot, TAG Heuer, and other luxury brands. Our watchmakers handle battery replacements, strap changes, and full mechanical servicing with genuine parts.
Do you offer jewellery valuations for insurance?
Yes. Our accredited valuers provide detailed reports with digital images, gemstone analysis, and current market values. These documents meet insurance company requirements for coverage or claims.
Can you repair heirloom jewellery?
Yes. We specialise in restoring antique and sentimental pieces, preserving original details while ensuring structural integrity. We also offer options to repurpose old metals and stones into new designs.
What payment methods do you accept?
We accept major credit/debit cards, bank transfers, and contactless payments in-store. Specific payment options are confirmed during checkout for online purchases.
Do you provide cleaning for all jewellery types?
Yes. Our ultrasonic cleaning suits most metals and stones, while delicate items receive manual polishing. We advise on appropriate cleaning methods to maintain your jewellery's condition safely.