Business Details
Global Influencer Marketing Experts in London
We are a global influencer marketing agency uniquely positioned at the intersection of insights, creativity, and cultural influence. With offices in London, New York, and Los Angeles, we serve as a strategic partner to brands seeking competitive advantage through tailored influencer strategies and data-driven campaigns. Our expertise spans talent identification, content creation, and performance optimisation, underpinned by a deep understanding of entertainment and digital ecosystems.As part of the McCann network, we combine global resources with boutique agility to deliver culturally relevant solutions. Our proprietary tools and 360-degree approach ensure measurable impact across platforms, from Instagram to TikTok, while our showrooms and gifting programmes create high-value PR opportunities. With decades of industry experience, we specialise in connecting brands with audiences through authentic storytelling and future-focused strategies.
Services
Influencer Strategy
Influencer Marketing
Gifting & Seeding
Talent Audits
Campaign Management
Highlights and features
- We offer 360-degree influencer campaigns across global platforms
- Our McCann partnership provides integrated, holistic solutions
- We combine big-agency resources with boutique personalisation
- We use proprietary tools for data-driven influencer identification
- Our showrooms in London, NYC, and LA enable high-impact gifting
Services
Influencer Strategy
We develop custom influencer strategies combining cultural analysis and market research. Our approach identifies relevant talent across platforms, aligns campaigns with brand objectives, and forecasts emerging trends to maintain competitive advantage. Services include audience audits, competitor reviews, and creative ideation for measurable outcomes.
Influencer Marketing
Our end-to-end campaigns utilise proprietary tools for talent identification and performance tracking. We manage contract negotiations, content creation, and paid amplification across social platforms. The service includes strategy development, campaign execution, and detailed analytics to optimise ROI through authentic influencer partnerships.
Gifting & Seeding
We execute global gifting programmes through showrooms in London, NYC, and LA. Services cover creative gifting concepts, talent outreach, logistics coordination, and measurement of PR impact. Our network enables strategic product placements with celebrities and influencers for maximum social media exposure.
Questions
What services does ITB Worldwide offer?
We specialise in influencer strategy, talent identification, campaign management, gifting programmes, and cultural insights. Our services cover brand strategy, content creation, and performance optimisation across global platforms.
How do you select influencers for campaigns?
We use market research, social listening, and proprietary tools to identify influencers matching brand values. Our approach considers audience demographics, engagement metrics, and cultural relevance for authentic partnerships.
Do you operate internationally?
Yes, with offices in London, New York, and Los Angeles, we deliver global campaigns. Our local teams ensure culturally appropriate strategies across different markets and time zones.
How do you measure campaign success?
We track KPIs like engagement rates, audience growth, sentiment analysis, and conversion metrics. Our post-campaign reporting includes ROI analysis and recommendations for future strategies.
Can you handle large-scale gifting programmes?
Our global showrooms and logistics teams manage scalable gifting initiatives. We handle sample tracking, talent outreach, and PR coordination to maximise social and media impact.
