Business Details
50+ Years
experience
Your Trusted Partner for Audio Visual Systems Integration Solutions
Established in 1954, Snelling Business Systems has evolved from a local electronics repair service into a globally recognised leader in audio-visual systems integration. Our expertise spans the design, installation, and maintenance of cutting-edge AV solutions tailored to meet the unique demands of corporate, educational, healthcare, retail, and public sector clients. With a heritage rooted in innovation and a commitment to operational simplicity, we leverage over seven decades of experience to deliver robust, future-proof technology environments.As part of the PSNI Global Alliance, we combine local insight with a worldwide network of 270+ offices across 60 countries, ensuring seamless deployment and support. Our charitable trust ownership model guarantees impartial recommendations, prioritising client needs over profit margins. This ethos, coupled with our ISO-certified processes and award-winning project portfolio, positions us as trusted partners for organisations seeking to harness AV technology's full potential to enhance communication, collaboration, and engagement.
Services
AV System Design
Installation
Maintenance
Managed Services
LED Installations
Digital Signage
Video Walls
Audio Systems
Retail Solutions
Education Technology
Details
- Year established: 1954
Highlights and features
- We have over 70 years of experience in audio-visual technology integration.
- Our global network spans 60+ countries with 270+ local offices.
- Charitable trust ownership ensures impartial, client-focused recommendations.
- Award-winning portfolio demonstrates proven technical excellence.
- ISO-certified processes guarantee consistent quality and reliability.
Associations and certifications
- Achilles Building Confidence Audit
What people say
Exceptional staff
First-class service
In-depth knowledge
Successful outcomes
Highly recommend
Services
AV System Design
Our AV system design service creates customised technology environments that align with organisational objectives and spatial requirements. Using advanced planning tools and industry-leading standards, we develop scalable solutions that integrate seamlessly with existing infrastructure. With over 70 years of experience, our CTS-certified engineers ensure optimal performance, ease of use, and future compatibility across corporate, education, and healthcare sectors.
LED Installations
We specialise in comprehensive LED installation services for commercial environments, including video walls, digital signage, and architectural lighting. Our solutions combine high-impact visual displays with energy-efficient technology to create immersive experiences. Backed by manufacturer partnerships and global deployment expertise, we deliver installations that enhance brand engagement while maintaining reliability and long-term value for retail and public spaces.
Maintenance
Our proactive maintenance programmes ensure continuous operation of critical AV systems through scheduled inspections and preventative care. With UK-wide service teams and remote monitoring capabilities, we minimise downtime while extending equipment lifespan. This service includes software updates, hardware checks, and performance optimisation, providing clients with peace of mind and consistent system reliability across all operational environments.
Managed Services
Our managed services provide ongoing technical oversight and support for complex AV ecosystems. Through dedicated personnel and remote management tools, we handle system monitoring, troubleshooting, and upgrades to maintain peak performance. This service is particularly valuable for multinational corporations and institutions requiring consistent AV functionality across multiple locations without in-house technical resources.
Retail Solutions
We create immersive retail environments through integrated audio-visual technology that enhances customer engagement and brand experiences. Our solutions include dynamic digital signage, interactive displays, and ambient audio systems tailored to modern retail requirements. By combining technical expertise with retail industry insights, we help businesses create compelling in-store experiences that drive customer interaction and support omnichannel strategies.
People
Toby Wise
Managing Director
With extensive leadership experience in the AV industry, Toby Wise oversees strategic direction and operational excellence at Snelling Business Systems. His focus on innovation and client satisfaction drives the company's continued growth and technological advancement.
Steve Royans
Sales Director
Steve Royans leads the sales team with a deep understanding of audio-visual technology requirements across diverse sectors. His client-centric approach ensures tailored solutions that align with business objectives and technical specifications.
Colin Jacobs
Design Manager
As CTS-certified Design Manager, Colin Jacobs specialises in creating innovative AV system architectures that balance functionality with future-proof scalability. His technical expertise ensures optimal integration across complex environments.
Pauline Sandell
Director & COO
Pauline Sandell manages day-to-day operations with a focus on maintaining the company's high service standards. Her leadership ensures efficient project delivery while upholding the Snelling signature of quality.
Danny Verhulst
Finance Controller
Danny Verhulst oversees financial operations with a commitment to transparency and responsible stewardship. His work supports the company's long-term sustainability and client-focused business model.
Questions
What sectors do Snelling specialise in?
We provide audio-visual solutions for corporate, education, healthcare, retail, public sector, and specialist niche projects globally.
How does Snelling ensure project quality?
Our ISO-certified processes, CTS-certified engineers, and charitable trust ownership model guarantee impartial recommendations and technical excellence.
Can Snelling handle international deployments?
As part of the PSNI Global Alliance, we manage projects across 60+ countries with local support in 270+ offices.
What support services are available?
We offer maintenance programmes, remote monitoring, and managed services to ensure continuous system performance and longevity.
How does Snelling approach retail AV solutions?
Our retail solutions combine immersive technology with practical functionality to create engaging brand experiences that drive customer interaction.
What makes Snelling different from competitors?
Our charitable trust ownership ensures client-focused recommendations, while our 70-year heritage guarantees proven technical expertise and reliability.
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