Business Details
32 Years
experience
Your Trusted Bike Shop in Reading
Established in 1994, AW Cycles has been serving the Reading community with a comprehensive range of bicycles, cycling accessories, and expert repair services. As a locally trusted independent cycle shop, we offer road racing bikes, mountain bikes, electric bikes, children's bikes, and commuting solutions, catering to casual riders and professional athletes alike. Our workshop provides professional bike servicing, maintenance, and repairs, ensuring every customer receives tailored support.With over 30 years of experience, we combine technical expertise with a commitment to community-focused service, offering tax-free bike schemes, demo bikes, and expert fittings. Our team prioritises customer satisfaction through transparent communication, quality products, and a no-job-too-small ethos, making us Berkshire's go-to destination for all cycling needs.
Services
Bike Sales
Electric Bikes
Bike Repairs
Workshop Servicing
Cycle Scheme
Bike Fitting
Accessories
Mountain Bikes
Road Bikes
Children's Bikes
Details
- Year established: 1994
Highlights and features
- We have over 30 years of experience serving Reading's cycling community
- Our workshop offers professional Cytech-certified bike repairs and servicing
- We provide tax-free bike schemes including Cycle to Work initiatives
- Our team offers expert bike fitting and technical advice
- We stock 40+ premium bike brands including Orbea, Marin, and Rocky Mountain
What people say
Great selection
Expert advice
Excellent repairs
Friendly staff
Competitive pricing
Services
Bike Sales
We offer an extensive range of bicycles including electric, mountain, road, and children's models from premium brands. Our inventory caters to all skill levels, from casual riders to professional athletes. With both new and pre-owned options available, our knowledgeable team helps customers find the perfect bike for their needs and budget.
Electric Bikes
Our electric bike selection includes full suspension, hardtail, and hybrid models from leading manufacturers. These bikes provide pedal-assist technology for easier commuting and hill climbing. We offer test rides, expert fitting, and after-sales support to ensure optimal performance and customer satisfaction for all e-bike purchases.
Bike Repairs
Our Cytech-certified technicians provide comprehensive bike repair services including mechanical fixes, component replacements, and accident damage restoration. Using specialist tools and genuine parts, we service all bike types with a 24-hour turnaround for most jobs. Emergency repairs are prioritised for urgent cases.
Workshop Servicing
We offer scheduled maintenance packages including basic tune-ups, full overhauls, and winter servicing. Our workshop uses manufacturer-recommended procedures and premium lubricants to maintain bike performance. Services include brake adjustments, gear calibration, chain replacement, and safety checks to ensure roadworthiness.
Cycle Scheme
We administer tax-free bike schemes including Cycle to Work initiatives for employers and employees. Our program allows salary sacrifice arrangements to purchase bikes and accessories through approved providers. We support multiple scheme providers and handle all documentation for hassle-free employee participation.
Questions
What types of bikes do you stock?
We stock electric bikes, mountain bikes, road bikes, hybrid bikes, children's bikes, and folding bikes from premium brands like Orbea, Marin, and Rocky Mountain.
Do you offer bike servicing?
Yes, our Cytech-certified workshop provides bike servicing including basic tune-ups, full overhauls, and emergency repairs with a 24-hour turnaround for most jobs.
Can I return online purchases?
Yes, we offer a no-quibble returns policy. Simply post the item back with the returns form included in your package for a full refund.
Do you participate in Cycle to Work schemes?
Yes, we support multiple tax-free bike schemes including Cycle to Work initiatives. Our team can help set up salary sacrifice arrangements through approved providers.
What payment methods do you accept?
We accept major credit/debit cards, PayPal, and cash payments in-store. Business accounts available for approved corporate clients.
Do you have a physical store?
Yes, we have a two-floor retail store at 110 Henley Road, Reading, with extensive bike and accessory displays, plus our workshop facility.
