Business Details
50+ Years
experience
Your Trusted Opticians in Norwich for Over a Century
Established in 1911, we are Norwich's longest-serving opticians with branches in Hellesdon and Eaton. Our practice combines over a century of expertise with modern eye care technology, offering comprehensive sight tests, prescription eyewear, and contact lens services. Our team of qualified optometrists and dispensing opticians provides personalized care, maintaining the founding principles of quality service and customer-focused solutions.We specialise in children's eye care, sports vision, and designer eyewear while preserving historical elements like our antique spectacle collection. With two convenient locations and NHS accreditation, we remain committed to community eye health through evolving optical advancements.
Services
Eye Tests
Contact Lenses
Designer Frames
Sports Eyewear
Children's Eye Care
Details
- Year established: 1911
Highlights and features
- We have 110+ years of continuous optical expertise in Norwich
- Our team includes specialist optometrists with NHS hospital experience
- We offer exclusive designer frames available only to independent opticians
- We provide dedicated children's eye care services with early vision screening
- We combine traditional values with the latest diagnostic technology
Services
Eye Tests
We conduct comprehensive NHS and private eye examinations lasting approximately 30 minutes. Our tests assess ocular health, detect vision problems, and determine prescription requirements. Qualified optometrists use advanced diagnostic equipment to identify potential eye conditions and provide appropriate treatment recommendations.
Contact Lenses
We offer modern contact lens solutions for all ages and prescriptions. Our specialists assess suitability, provide trial lenses, and supply daily or monthly disposable options. We also offer ongoing lens maintenance support and regular check-ups for safe, comfortable vision correction.
Designer Frames
Our practices stock premium designer frames from Calvin Klein, D&G, Ted Baker, and Silhouette alongside budget-friendly options. Expert dispensers help select frames matching facial structure, prescription needs, and personal style preferences from our extensive collection.
Sports Eyewear
We provide specialist sports vision solutions including impact-resistant lenses and secure-fit frames. Our optometrists recommend appropriate eyewear for various sporting activities while ensuring compliance with safety standards and performance requirements.
Children's Eye Care
We offer dedicated children's eye examinations to detect early vision problems. Our specialists prescribe appropriate corrective lenses and treatment plans for young patients, with child-friendly facilities and frames designed to encourage consistent wear.
People
Gary Scarlett
Director Optometrist
Qualified optometrist with specialist experience in low vision clinics. Joined practice in 1996, maintaining professional development in current treatments. Combines clinical expertise with technology management responsibilities.
Tim Pothecary
Director Optometrist
Dual-qualified optometrist with dispensing experience. Joined full-time in 2013 after transitioning from optical retail. Specialises in test room procedures while maintaining martial arts discipline and family commitments.
Jenny Baldry
Receptionist
Front-of-house specialist since 2015 with NHS administrative background. Manages patient communications and practice logistics while balancing family life with paramedic spouse.
Sue Ransom
Receptionist
Eaton practice team member since 1990 with extensive local patient knowledge. Equestrian enthusiast training young horses while maintaining long-term patient relationships.
Cath Moore
Dispensing Optician
Qualified dispenser since 2012 with locum experience across multiple practices. Combines optical expertise with family life and creative jewellery-making pursuits.
Questions
Do you offer NHS eye examinations?
Yes, we provide NHS eye tests for eligible patients meeting specific criteria including age, medical conditions, and benefit recipients.
Can children receive eye tests?
Yes, we specialise in children's vision screening from early ages to detect and correct developing vision problems.
What designer frames do you stock?
We offer premium brands including Calvin Klein, D&G, Ted Baker, Silhouette, and RED alongside budget-friendly options.
Do you have sports vision specialists?
Yes, we recommend appropriate sports eyewear solutions ensuring safety and performance for active lifestyles.
How can I book an appointment?
Contact our Hellesdon or Eaton branches directly via phone to schedule convenient eye examination times.