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Business Details
50+ Years
experience
Natural Pet Supplements and Holistic Care Solutions
Established in 1951, Denes Natural Pet Care pioneered the development of natural pet supplements and complementary medicines. Founded by veterinary surgeon Buster Lloyd Jones, who observed animals self-medicating with herbs, the company introduced herbal remedies as alternatives to chemical treatments. Following Jones' legacy, Tim Couzens, a highly qualified holistic veterinarian, has expanded the business while maintaining its commitment to natural pet healthcare. The company now forms part of the Petproject group, continuing to innovate through products like the ComfyCollar and Thrive pet foods.

With over seven decades of expertise, Denes combines veterinary science with herbal knowledge to create solutions trusted by pet owners and professionals alike. The business maintains rigorous quality standards, formulating products under veterinary guidance to address specific health needs. Through continuous research and development, Denes has become a globally recognized authority in natural pet care, offering comprehensive resources for both consumers and veterinary practitioners.
Services
Herbal Supplements Homeopathic Remedies Tincture Formulations Veterinary Consultations Pet Nutrition Products Medical Collars Aromatherapy Products Digestive Support Joint Mobility Solutions Skin Health Treatments
Details
  • Year established: 1951
Highlights and features
  • We are the world's oldest pet supplements brand with 70+ years of specialist experience
  • Our products are developed by qualified holistic veterinary professionals
  • We combine traditional herbal knowledge with modern veterinary science
  • Our ComfyCollar medical collar was developed by veterinary experts
  • We maintain continuous veterinary oversight for all product formulations
What people say
Natural ingredients Effective remedies Trusted brand Veterinary expertise
Services
Herbal Supplements
Our herbal supplements combine traditional botanical knowledge with veterinary science to support pet health naturally. Formulated for specific conditions, these products help maintain digestive, urinary, and general wellbeing. Each supplement undergoes rigorous quality checks to ensure safety and efficacy for companion animals.
Homeopathic Remedies
We provide a range of homeopathic remedies developed using classical homeopathic principles. These 30c potency solutions address various health concerns in pets through highly diluted natural substances. Each formulation follows strict preparation guidelines to maintain consistency and effectiveness.
Tincture Formulations
Our tincture formulations use concentrated herbal extracts in liquid form for easy administration. Designed to support organ-specific health, these products deliver targeted benefits for kidney, bladder, and digestive system function. The alcohol-based extracts ensure optimal preservation and bioavailability.
Veterinary Consultations
Qualified veterinary professionals provide expert guidance on natural pet healthcare solutions. With decades of experience in complementary medicine, our team offers evidence-based recommendations for supplement use and treatment protocols. Consultations ensure appropriate product selection for individual animal needs.
Pet Nutrition Products
We develop complete and complementary pet food formulations using natural ingredients. Our recipes incorporate fresh meats, vegetables, and herbs to create balanced nutrition. Products include grain-free options and specialized formulas for different life stages and dietary requirements.
People
Tim Couzens
Holistic Veterinary Medical Centre Director
BVetMed, MRCVS, VetMFHom, CertVetAc qualified veterinarian with over 30 years' experience in holistic medicine. Author of numerous publications on complementary animal healthcare and regular media contributor.
Questions
What is Denes' specialisation in pet healthcare?
We specialise in natural supplements and complementary medicines for pets, combining veterinary science with herbal remedies since 1951.
How should I administer tablets to my pet?
Our fact sheet provides detailed guidance on administering supplements to cats and dogs using various techniques to ensure successful dosing.
What ingredients are used in your products?
We use natural herbs, homeopathic preparations, and wholesome ingredients in our formulations, avoiding artificial additives and preservatives.
Are your products available in physical stores?
Our products are primarily available through our online store and veterinary partners across the UK.
Who develops your veterinary formulations?
All products are developed under the guidance of qualified holistic veterinarian Tim Couzens at our UK-based Holistic Veterinary Medical Centre.